NIKE
Leadership Kristen Akel
Top Sources of Leadership Phillip Knight - Cofounder and Chairman - Participative leader - Risk taker 2. Mark Parker - Current CEO - Began as a designer - Relaxed leadership style
How Nike is Lead People skills as an essential part of leadership Use of multiple styles and techniques Leadership trusts employees High emotional intelligence
Motivation through Involvement Seeking out ideas from lower parts of company 2. Promoting internal rewards for employees 3. The more involved people are, the more they identify with the company
Motivation through Personalization Motivation may need to be tailored to culture Diversity & Inclusion team provides several programs throughout the world Teamed up with Georgetown University to develop even more in depth programming
Benefits Nike caters to all the basic needs of employees so they can do their jobs to the best of their ability Insurance Paid Holidays and vacations Tuition Reimbursement Onsite Fitness Centers
Using Communication to Avoid Stagnation Good communication throughout all levels and international branches is imperative Helps to keep up with the fluid business atmosphere Maintains cohesive brand image
Challenges Secrecy leading to resentment Communicating through the layers - Matrix Structure - Middle managers highly involved 3. Two way communication - Frequent surveys - Manager90
S W O T Elijah Silas
Strengths Head Quarters located in Oregon Sponsors athletic events/ sport teams Longest running trademarks Jordan’s 3rd cleanest major corporation out there
Weaknesses Doesn’t have their very own retail store chain Forced to rely one shoe products Nike gets in trouble a lot for taking advantage of the workforce of different countries Got sued in 1998 for false advertising
Opportunities Products aren’t meant for fashion but are used anyways which helps sales People buy Nike just because it has the check on it Interning with Nike allows you to work with their different design, global communications, digital and technology, and finance
Threats Biggest competitor is Adidas Adidas owned 13.2 percent of the sporting goods while Nike had 12.4 percent in 2012 Some people won’t buy Nike because the shoes aren’t made in U.S.
Human Resource and Change Patrick Krauss
Human Resources Inspired Employees Diversity is the key to success “Free Agent” Model “Don’t be afraid to venture out. We want you to find the perfect job for you, even if it means that you’ll leave the job you just got into” Winning Atmosphere
Managing Change Always stay on the offense Nike changes with the environment to be the most economical Nike handles change head on and considers change as “opportunity's” Employees have to always be ready for change
Innovation Innovation is Nike “core to NIKE, and is essential to sustainability. For us, the two are linked. They feed each other, leading to new discovery, better products and superior performance” Their Innovation keeps them on top of the market.
Organizational Structure and Design Morgan Salter
Organizational Structure How authority, communications, rights and duties of an organization are arranged Determines how roles, power, and responsibility are assigned How information flows through levels of management Organizational Structure
Mechanistic v. Organic
Mechanistic Strategy, size, technology, environment High structure, formal, clear chain of command Strategy, size, technology, environment Goal oriented: Innovation Work specialization and departmentalization
Matrix Structure Assigns specialists from different functional areas to work on projects but who return to their areas when the project is completed Functional Manager Specific Project Manager Strengths: flexible, fast decision making Weaknesses: confusion, power struggle What is the matrix structure and what are advantages and disadvantages?
Global Perspective Austin Lee
Integrated Managerial Issues External Environment Integrated Managerial Issues
Components of the External Environment Demographics Sociocultural Political Economic Technological Global
Integrated Managerial Issues Sustainability- the ability to achieve its business goals and increase long-term shareholder value. Create strategies that will enhance the company in the future. Nike developed a Business and Environmental tool which the company works with stakeholders and experts outside the company to validate work and understand issues.
Control Scottie Dannelly
Foundations of Control Nike’s foundations of control In U.S.A. Internationally
Operations Management Nike’s operations Design team Products
Background information/ introduction Just Do It