Remove slide before printing To be written out and practiced before presenting Remove slide before printing 2-Minute Presentation that Includes: A 30-second sales pitch to hook your customers Description of your product or service and explain its features and benefits Explanation of who your target customers are and why this group will be interested in your product or service Explanation of how your product or service satisfies the needs and wants of your customer Explanation of how you will market to your business to your target consumers Explanation of how your product is different from other similar products An ending with a call to action

30-Second Pitch [Insert 30-second marketing pitch that you will use to begin your presentation. Think of this as a 30-second spoken commercial for your company]

What is [Business Name]? Mission Statement: What is your mission statement? (A mission statement is a company’s constant reminder to its employees and customers of why the company exists)

What is [Business Name]? What problem are you solving? What is your solution to the problem? (What does your app do?)

Features Feature 1 Feature 2 Feature 3 (List your 1-3 primary features.)

Remove slide before printing To be added separately Completed App: Display your final app created using MIT App Inventor on a tablet so that judges can test it out

[Insert photo example of target consumer] Target Market Demographics Example Age? (You cannot say all ages) Gender? (You cannot say male and female, you much choose) Where does this person live? (You cannot say everywhere) [Insert photo example of target consumer] Buying Patterns Lifestyle Compulsive or cautious buyers? Explain. Loyal to brands or like to try new products? Explain. What do they normally spend money on? (types of products and brands) Hobbies (What they do) Interests (Topics and things) Preferences (Who do these people hang out with and where they hang out)

Market Research Fact 1 Fact 2 Fact 3 (List out 3 facts that you learned from online research, customer surveys, or customer interviews that validate your app.)

Competition Two biggest competitors w/ descriptions: What is your competitive advantage? (What differentiates your app from the competition?)

Business Model What is the business model for your app? What is your selling price? Why did you choose this business model and pricing strategy?

Remove slide before printing To be added separately Marketing Materials 1 Marketing flyer that includes: Your business’ name Your business ‘logo Your business’ slogan Drawings or graphics A call to action

Remove slide before printing To be added separately Marketing Materials 2 Business Cards that include: Your business’ name Your name and business title Your business’ contact info Drawings or graphics

Add Professional Photo Here [Student Name] Age Grade Hometown/Neighborhood Desired Career Add Professional Photo Here (optional) Skills/Aptitudes Interests Personal Goals Educational Goals About Me

Add Professional Photo Here [Student Name] Age Grade Hometown/Neighborhood Desired Career Add Professional Photo Here (optional) Skills/Aptitudes Interests Personal Goals Educational Goals About Me

Add Professional Photo Here [Student Name] Age Grade Hometown/Neighborhood Desired Career Add Professional Photo Here (optional) Skills/Aptitudes Interests Personal Goals Educational Goals About Me

Add Professional Photo Here [Student Name] Age Grade Hometown/Neighborhood Desired Career Add Professional Photo Here (optional) Skills/Aptitudes Interests Personal Goals Educational Goals About Me

Add Professional Photo Here [Student Name] Age Grade Hometown/Neighborhood Desired Career Add Professional Photo Here (optional) Skills/Aptitudes Interests Personal Goals Educational Goals About Me