Chapter 16: The More You Know, The More You See Visual Communication Images with Messages Chapter 16: The More You Know, The More You See There’s too much darkness in the world. Everywhere you turn, someone is tryin’ to tear someone down in some way; everywhere you go, there’s a feeling of inadequacy, or a feeling that you’re not good enough. I want to bring a certain light to the world. Alicia Keys, 1981- SINGER, SONGWRITER, & ACTRESS

a picture/word disconnect

a picture is worth 10,000 words

course lessons are products of light: illumination, intelligence, empathy

course lessons: from 9/11 The Key for Communicators Use Words, Pictures, and Designs in Equally Respectful Ways Light is the Link The light of day The light of reason The light of compassion course lessons: from 9/11

course lessons: from light The Key for Communicators Use Words, Pictures, and Designs in Equally Respectful Ways Light is the Link The light of day The light of reason The light of compassion The More You Know: The more you hear The more you smell The more you taste The more you feel The more you see The more you are you course lessons: from light

course lessons: from eyes The Key for Communicators Use Words, Pictures, and Designs in Equally Respectful Ways Light is the Link The light of day The light of reason The light of compassion The More You Know: The more you hear The more you smell The more you taste The more you feel The more you see The more you are you course lessons: from eyes

course lessons: from color The Key for Communicators Use Words, Pictures, and Designs in Equally Respectful Ways Light is the Link The light of day The light of reason The light of compassion The More You Know: The more you hear The more you smell The more you taste The more you feel The more you see The more you are you course lessons: from color

course lessons: from form The Key for Communicators Use Words, Pictures, and Designs in Equally Respectful Ways Light is the Link The light of day The light of reason The light of compassion The More You Know: The more you hear The more you smell The more you taste The more you feel The more you see The more you are you Course Lessons: From Forms course lessons: from form

course lessons: from depth The Key for Communicators Use Words, Pictures, and Designs in Equally Respectful Ways Light is the Link The light of day The light of reason The light of compassion The More You Know: The more you hear The more you smell The more you taste The more you feel The more you see The more you are you Course Lessons: From Depth course lessons: from depth

course lessons: from movement The Key for Communicators Use Words, Pictures, and Designs in Equally Respectful Ways Light is the Link The light of day The light of reason The light of compassion The More You Know: The more you hear The more you smell The more you taste The more you feel The more you see The more you are you Course Lessons: From Movement course lessons: from movement

course lessons: from gestalt The Key for Communicators Use Words, Pictures, and Designs in Equally Respectful Ways Light is the Link The light of day The light of reason The light of compassion The More You Know: The more you hear The more you smell The more you taste The more you feel The more you see The more you are you Course Lessons: From Gestalt course lessons: from gestalt

course lessons: from semiotics The Key for Communicators Use Words, Pictures, and Designs in Equally Respectful Ways Light is the Link The light of day The light of reason The light of compassion The More You Know: The more you hear The more you smell The more you taste The more you feel The more you see The more you are you Course Lessons: From Semiotics course lessons: from semiotics

course lessons: from persuasion The Key for Communicators Use Words, Pictures, and Designs in Equally Respectful Ways Light is the Link The light of day The light of reason The light of compassion The More You Know: The more you hear The more you smell The more you taste The more you feel The more you see The more you are you Course Lessons: From Visual Persuasion course lessons: from persuasion

course lessons: from stereotypes The Key for Communicators Use Words, Pictures, and Designs in Equally Respectful Ways Light is the Link The light of day The light of reason The light of compassion The More You Know: The more you hear The more you smell The more you taste The more you feel The more you see The more you are you Course Lessons: From Pictorial Stereotyping course lessons: from stereotypes

course lessons: from analysis The Key for Communicators Use Words, Pictures, and Designs in Equally Respectful Ways Light is the Link The light of day The light of reason The light of compassion The More You Know: The more you hear The more you smell The more you taste The more you feel The more you see The more you are you Course Lessons: From Image Analysis course lessons: from analysis

course lessons: from typography The Key for Communicators Use Words, Pictures, and Designs in Equally Respectful Ways Light is the Link The light of day The light of reason The light of compassion The More You Know: The more you hear The more you smell The more you taste The more you feel The more you see The more you are you course lessons: from typography

course lessons: from graphic design The Key for Communicators Use Words, Pictures, and Designs in Equally Respectful Ways Light is the Link The light of day The light of reason The light of compassion The More You Know: The more you hear The more you smell The more you taste The more you feel The more you see The more you are you Course Lessons: From Graphic Design course lessons: from graphic design

course lessons: from infographics The Key for Communicators Use Words, Pictures, and Designs in Equally Respectful Ways Light is the Link The light of day The light of reason The light of compassion The More You Know: The more you hear The more you smell The more you taste The more you feel The more you see The more you are you Course Lessons: From Informational Graphics course lessons: from infographics

course lessons: from cartoons The Key for Communicators Use Words, Pictures, and Designs in Equally Respectful Ways Light is the Link The light of day The light of reason The light of compassion The More You Know: The more you hear The more you smell The more you taste The more you feel The more you see The more you are you Course Lessons: From Cartoons course lessons: from cartoons

course lessons: from photography The Key for Communicators Use Words, Pictures, and Designs in Equally Respectful Ways Light is the Link The light of day The light of reason The light of compassion The More You Know: The more you hear The more you smell The more you taste The more you feel The more you see The more you are you course lessons: from photography

course lessons: from motion pictures The Key for Communicators Use Words, Pictures, and Designs in Equally Respectful Ways Light is the Link The light of day The light of reason The light of compassion The More You Know: The more you hear The more you smell The more you taste The more you feel The more you see The more you are you course lessons: from motion pictures

course lessons: from television The Key for Communicators Use Words, Pictures, and Designs in Equally Respectful Ways Light is the Link The light of day The light of reason The light of compassion The More You Know: The more you hear The more you smell The more you taste The more you feel The more you see The more you are you course lessons: from television

course lessons: from computers The Key for Communicators Use Words, Pictures, and Designs in Equally Respectful Ways Light is the Link The light of day The light of reason The light of compassion The More You Know: The more you hear The more you smell The more you taste The more you feel The more you see The more you are you course lessons: from computers

course lessons: from the web

course lessons: from men at work The Key for Communicators Use Words, Pictures, and Designs in Equally Respectful Ways Light is the Link The light of day The light of reason The light of compassion The More You Know: The more you hear The more you smell The more you taste The more you feel The more you see The more you are you Course Lessons: From Construction Workers course lessons: from men at work

seeing is composed of what you see and what you don’t see

photoshop manipulations by josh azzarella The Key for Communicators Use Words, Pictures, and Designs in Equally Respectful Ways Light is the Link The light of day The light of reason The light of compassion The More You Know: The more you hear The more you smell The more you taste The more you feel The more you see The more you are you Course Lessons: From Construction Workers photoshop manipulations by josh azzarella

no flag over iwo jima

no children burned in vietnam

no students killed in china

the challenger didn’t explode

no students killed at columbine

The more you know, the more you see. The more you know, the more you hear. The more you know, the more you smell. The more you know, the more you taste. The more you know, the more you feel. The more you know, the more you are you. The Key for Communicators Use Words, Pictures, and Designs in Equally Respectful Ways Light is the Link The light of day The light of reason The light of compassion The More You Know: The more you hear The more you smell The more you taste The more you feel The more you see The more you are you Course Lessons: From Aldous Huxley course lessons: from aldous huxley