Bell Work What is your favorite commercial? Why? What commercial do you just hate? Why?

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Presentation transcript:

Bell Work What is your favorite commercial? Why? What commercial do you just hate? Why?

In Lak’ech by Luis Valdez Tu eres me otro yo Si te hago daño a ti, Me hago daño a mi mismo Si te amo y respeto Me amo y respeto yo You are my other me If I do harm to you, I do harm to myself If I love and respect you I love and respect myself

Bell Work What is your favorite commercial? Why? What commercial do you just hate? Why?

10 Logical Fallacies The word "fallacy" comes from the Latin "fallacia" which means "deception, deceit, or trick“ Erroneous reasoning that has the appearance of soundness. Error in reasoning that renders an argument invalid.

Ad Hominem https://www.youtube.com/watch?v=R59Tevgz N3k What does this ad try to accomplish? How does it try to accomplish this? Is it successful? Why or why not?

Appeal to Authority https://www.youtube.com/watch?v=GHiJ7v18- EM What does this ad try to accomplish? How does it try to accomplish this? Is it persuasive? Why or why not?

Appeal to Fear https://www.youtube.com/watch?v=dDTBnsqx Z3k What do you think this ad is trying to accomplish? How does it try to accomplish this? Is this ad persuasive? Why or why not?

Bandwagon https://www.youtube.com/watch?v=nRloYT02 yns What does this ad try to accomplish? How does it try to accomplish this? Is it persuasive? Why or why not?

Card Stacking https://www.youtube.com/watch?v=V4Zk9Ym ED48 What does this ad try to accomplish? How does it try to accomplish this? Is it persuasive? Why or why not?

Common Man Appeal https://www.youtube.com/watch?v=_v0KVs1z KZ4 What does this ad try to accomplish? How does it try to accomplish this? Is it persuasive? Why or why not?

Glittering Generality https://www.youtube.com/watch?v=Ux2KXi- emRE What does this ad try to accomplish? How does it try to accomplish this? Is it persuasive? Why or why not?

Labeling https://www.youtube.com/watch?v=rpdYgXz4 esQ What is this ad trying to accomplish? How does it try to accomplish this? Is it persuasive? Why or why not?

Testimonial https://www.youtube.com/watch?v=xoGoeT41 onM What is this ad trying to accomplish? How does it try to accomplish this? Is it persuasive? Why or why not?

Transfer https://www.youtube.com/watch?v=Io9KMSSE Z0Y What does this ad try to accomplish? How does it try to accomplish this? Is it persuasive? Why or why not?

Reflection What are 3 propaganda strategies you are going to be more aware of when you watch political or other types of advertising?