Poster Presentation

Definition of poster A “public” piece of paper conveying information through text (words) and/or graphic images (symbols or pictures). http://artsalive.ca/collections/posters/whatisaposter.php?lang=en

Purpose To advertise an event, a product or service To inform people To raise awareness/influence attitudes/change behaviour patterns To report the findings of a research To present a project

Purpose To share knowledge To spread propaganda To reproduce artwork …

Types of posters Advertising posters - Advertise or promote a product, service or event Propaganda posters - Convey a political message/philosophy; portray a company’s corporate philosophy

Types of posters Informative posters - Spread awareness and information Subject posters - Have a specific subject as the focus of their design, e.g. a “band poster”, an “artist poster”, etc.

Types of posters Affirmation posters - Convey motivational and inspirational messages Educational posters - Promote and explain research work Health posters - Communicate preventive health care

Poster presentation A means of promoting a product, reporting findings or presenting an argument to an audience in a clear, concise, graphic format. Important part of many seminars, exhibitions, congresses and conferences. Ideal for presentations where time is limited.

Poster presentation An immediate way to get feedback to our work A good conversation starter

Effective poster presentation Stands out Grabs attention Matches the audience knowledge base and interests Clearly communicates your message in a simple and straightforward way

Effective poster presentation Important information readable from at least 1m away Consistent and clean layout Short appealing title Judicious use of graphics, colour, fonts, bolding and size

Effective poster presentation Wise use of white space to differentiate sections Logical visual flow (clearly organised) Effective use of bullets, numbering and headlines Acknowledgments, author’s name and institutional affiliation included

Major sections of research posters Introduction Objectives Methods Materials and results Conclusion References Contact information (including QR code) Highly used in the academic community

Poster presentation It takes intelligence, even brilliance, to condensate and focus information into a clear, simple presentation that will be read and remembered. Ignorance and arrogance are shown in a crowded, complicated, hard-to-read poster. - Mary Helen Briscoe

References http://guides.nyu.edu/posters http://www.personal.psu.edu/drs18/postershow/ http://www.makesigns.com/tutorials/ https://www.utexas.edu/ugs/our/poster/create_message/develop

References http://www2.le.ac.uk/offices/ld/resources/presentations/designing-poster/poster

Credits Picture taken from https://pixabay.com/ (Free for commercial use. No attribution required.) This project has been funded with support from the European Commission. This communication reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.