Success Stories Template

“Headline” (make your headline memorable, include key information) Picture 1 Date & Location: October 10th, 2013 Elio’s Wine Warehouse & Restaurant R’evolution Action: Consumer Education & Cocktail Feature Objective: 360 degree integration between off and on premise Results: Picture 2

“WALL OF FAME LAUNCH PARTY” EXAMPLE “WALL OF FAME LAUNCH PARTY” Date & Location: 23th of April 2011 @ Refuge, Hasselt, Belgium Action: The Moët Wall of fame is a permanent set up in the VIP corner For a large format order (from Jeroboam), the consumer has the right to have his own star on the wall of fame The consumer signs the star that is hung up on the Wall of Fame The waiter registers contact details of the consumer on the iPad The week after the party, the account receives the sign to hang up with the star and the customer receives his own small star at home Stars are removable and can be ranked in function of the amount of the Moët order Objective: Boost rate of sales on large format bottles Create competition between customers Results: Sell out during the launch night: 5 Jeroboams & 1 Mathusalem Picture 1 Picture 2