TOTAL SPIRITS & SPECIALTY KEY SELLING POINTS GROW: MAINTAIN: DIVEST:

Tres Agaves Organic Tequila Selling Points “Organic, 100% de Agave Tequila Made in Tequila” Single Source Blue Weber Agave matured for average 8 years Produced in Amatitán, Tequila Valley, Jalisco, Mexico 4th Generation Master Distiller, Iliana Partida Cooked in autoclave (steam cooked, but slowly cooked) Made from 100% de Agave (not mixto) and 100% Single Source Aging methods Reposado: 9 months in Jack Daniels & Four Roses Bourbon barrels Anejo: 18 months in Four Roses Bourbon barrels Custom bottle specifically designed for bartender functionality One of the highest rated tequilas on the market Blanco: 92pts Ultimate Spirits Challenge, Gold Int’l Spirits Comp Reposado: 93pts Wine Enthusiast, Gold SF World Spirits Competition Añejo: 97pts USC, Double Gold SF World Spirits Competition Signature Cocktails Margarita (Blanco), Paloma (Reposado), Old Fashioned (Añejo) Suggested Price $29.99, $29.99, $34.99 retail, $10 to $15 cocktails

TRES AGAVES MIXERS KEY SELLING POINTS “Organic, Great Tasting, One of the Hottest Mixer Brands in US” USDA Certified Organic 100% All-Natural Ingredients High % Percentage Juice Low Calories per Serving (30-70 calories per serving) No High Fructose Corn Syrup (HFCS) Superior aroma, taste, and color profile than competition 18 month shelf life Types Lime Margarita Mix, 48% Juice, 93pts LA Spirits Comp Bloody Mary Mix, 29% Juice, 93pts LA Spirits Comp Strawberry Marg Mix, 48% Juice, 90 pts LA Spirits Comp Agave Nectar, 92pts LA Spirits Comp Suggested Price $7.99 to $9.99 retail GROW: MAINTAIN: DIVEST: ROLE OF BRAND KEY:

TRES AGAVES MIXERS KEY SELLING POINTS GROW: MAINTAIN: DIVEST:

AMADOR WHISKEY KEY SELLING POINTS Double Barrel “Bourbon Born in Kentucky, Raised in California” KY Straight Bourbon Whiskey from historic Barton 1792 Distillery, Bardstown, KY Mashbill: 75% Corn, 15% Wheat, 5% Rye, 5% Barley Aged in new charred American Oak barrels from 3 to 10 years Finished in Trinchero Napa Cellars Chardonnay wine barrels for 6 months Bottled at 86.8 proof Signature Cocktails Perfect Manhattan Awards 94pts, Ultimate Spirits Challenge Suggested Retail Price $40 GROW: MAINTAIN: DIVEST: ROLE OF BRAND KEY:

AMADOR WHISKEY KEY SELLING POINTS 10 Barrel Hop Whiskey “Unique, Limited Edition, IPA Beer Based Whiskey” Partnership with Charbay Distillery in Anderson Valley / Mendocino County, CA Blend of 90% malted 2-row barley whiskey, 10% Bear Republic Racer 5 IPA whiskey Aged for 3 years in Napa Cellars Chardonnay French Oak Barrels Bottled at 96 proof Only 10 barrels (~600 six-pack cases) produced each year $125 Suggested Retail Price GROW: MAINTAIN: DIVEST: ROLE OF BRAND KEY:

Trincheri Vermouth ROSSO / SWEET Based on Trinchero Family Recipe from the 1890’s. Trinchero Owned Vineyards Barbera (Amador County) & Chardonnay (Napa) Consists of 19 Herbs/Spices/Botanicals, including: Roman Artemisia & Cinchona Bark Ginger Root, Burmannii Cinnamon, Whole Clove & Nutmeg, Orange & Lemon Peel, Vanilla Bean, Star Anise Cold Extracted for 30 to 45 days Fortified with Brandy 7.3 grams per 100ml Residual Sugar 17.5% Alc 750ml + Cork Bar Top Winemaker: Bob Trinchero, Wine Spectator Distinguished Service & Vintners Hall of Fame Trinchero Winemaker’s Studio, Napa DRY Based on Trinchero Family Recipe from the 1890s. Trinchero Owned Bullfrog Vineyard French Colombard (Central Valley CA) Consists of 13 Herbs/Spices/Botanicals, including: Roman Artemisia & Cinchona Bark Orris Root, Ceylon Cinnamon, Lemon Peel, Tansy Herb, Juniper Berries, Yarrow Flower Cold Extracted for 30 to 45 days Fortified with Pale Dry Sherry 2.3 grams per 100 ml Residual Sugar 17.5% Alc 750ml + Cork Bar Top Winemaker: Bob Trinchero, Wine Spectator Distinguished Service & Vintners Hall of Fame Trinchero Winemaker’s Studio, Napa Celebrating Trincheri Family heritage in Italy, New York City, Napa Valley $24.99 / $19.99 Retail 750ml, $10 to $15 cocktails

Key Selling Points “High quality, good value, fun & flirty flavored rum brand” Sugar cane sourced from multiple Caribbean suppliers to ensure high quality Sugar Island Rum carefully crafted in the Virgin Islands Specific flavor characteristics delivered consistently batch by batch High proof rum distillate transported to California for bottling All-natural Spice flavors added for Spiced Rum Vanilla, Cinnamon, Nutmeg, Clove, Bottled at 92 Proof 91 points, The Tasting Panel Signature Cocktail: “Shipwrecked” with Ginger Beer All-natural Coconut flavors added for Coconut Rum Fresh, real coconut aroma and taste, Bottled at 42 Proof 91 points, Los Angeles International Spirits Competition Signature Cocktail: “Island Time” with Tres Strawberry Mix

Balance of Sweet, Spice, Heat Sensory Differentiation – Spiced Rum 70 Proof Sweet / Syrupy ~$16.00 Retail Price 92 Proof Hot / Alcohol ~$17.00 Retail Price 92 Proof Balance of Sweet, Spice, Heat ~$18.00 Retail Price

Real Fresh Coconut Aroma/Taste Sensory Differentiation – Coconut Rum 42 Proof “Coconut Sunscreen” ~$12.00 Retail Price 42 Proof Sweet / Artificial ~$13.00 Retail Price 42 Proof Real Fresh Coconut Aroma/Taste ~$18.00 Retail Price