The Dirt on the Napa Valley Soils and Sub-Appellations A true Napa Valley classic since 1976.

INTRODUCTION NAPA VALLEY SOILS CLIMATE VITICULTURE WINEMAKING HISTORY NAPA VINTNERS

“Wines of the highest quality, cultivated with excellence in one of the world’s most extraordinary places” – Napa Valley Vintners For over 40 years, Napa Cellars has been crafting wine from owned estate vineyards, as well as those of our esteemed partner growers, who share our meticulous dedication to the coveted terroir of Napa Valley

Introduction: Napa Valley Location San Francisco Pacific Ocean Los Angeles 36 miles from the Pacific Ocean 48 miles from San Francisco 360 miles from Los Angeles

Napa Valley Fast Facts TOTAL ACREAGE Covers 225,300 total acres 43,365 vineyard acres (19% of total land) 21,747 Cabernet Sauvignon 5,900 Chardonnay 4,154 Merlot 2,615 Pinot Noir 2,662 Sauvignon Blanc 1,275 Zinfandel George C. Yount planted the first grapes here in 1839. Napa Valley is California’s first AVA (1981). There are now 16 sub–AVAs within the Napa Valley AVA. Napa Valley is one of the smallest wine regions in the world as only 4% of California wines and 0.4% of the world’s wine is from here. Vineyards range in elevations from sea level to 2,600 feet (800 meters) above sea level. There are over 500 physical wineries in Napa County producing more than 1,000 different wine brands. Judgement of Paris (1976): Napa Valley wines take top honors over French wines 95% of Napa Valley wineries are family owned or operated 2018 Napa County Agricultural Crop Report

Napa Cellars Tasting Room Napa Valley Fast Facts SOIL Napa Valley has the greatest soil diversity found in winegrowing regions around the world. Half of the world’s soil orders are found here. SUB–AVA’S There are now 16 sub–AVAs nestled within the Napa Valley AVA. CLIMATE classified as Mediterranean. Napa Cellars Tasting Room

Establishment of Napa Valley 1839 1889 1890s 1933 1933-1960s George C. Yount plants and cultivates Napa Valley’s first wine grapes. Napa Valley has more than 140 wineries Phylloxera hits and grapevine acerage decreases from 15,807 to 2,000 in just 12 years. Prohibition is repealed, Napa Valley begins the slow road to recovery Napa Valley experiences a renaissance. Napa Valley Vintners is established in 1944. 1968 1976 1981 2012 Today America’s first agricultural preserve is established declaring that agriculture is the best use for the land in Napa Valley. Napa Valley wineries take top honors in the Paris Wine Tasting, known as the Judgment of Paris— “a vinous shot heard ‘round the world”. Napa Cellars produces its first vintage in the heart of the Napa Valley. 44 wineries in the Napa Valley AVA at the time. Napa Valley AVA, the first American Viticultural Area in California, was established. Local wine industry contributes more than $13 billion to local economy and $50 billion to U.S. economy Home to over 500 wineries where vintners continue to strive for even higher quality wines, focusing on environment sustainability in the process.

Napa Cellars Fast Facts Established in 1976 over 40 years ago in Oakville; 44th winery in Napa Valley Solely sourced from Napa Valley, these wines capture the true essence of the Valley in every bottle. Napa Valley’s varied microclimates and soils make it possible to grow a variety of wine grapes. Captures the classic, unmistakable style of Napa Valley, with rich, ripe fruit, balanced acidity and carefully selected oak. Add bottle shot

A Classic Napa Valley Story 1839 1968 1976 1981 1996 1997 1999 George C. Yount plants and cultivates Napa Valley’s first wine grapes. America’s first agricultural preserve is established declaring that agriculture is the best use for the land in Napa Valley. Napa Cellars produces its first vintage in the heart of the Napa Valley. 44 wineries in the Napa Valley AVA at the time. Infamous Paris tasting reinforces Napa Valley’s position as a high quality wine producer. Napa Valley AVA, California’s first American Viticultural Area was established. Napa Cellars is purchased by industry pillars, the Rombauer and Frank Family continuing to focus on crafting high quality Napa Valley wines. Winemaker Joe Shirley graduates from UC Davis with a Masters of Science in Enology. Joe Shirley joins Trinchero Family Estates as an enologist and winemaker. Our South Napa Vineyard is planted to Chardonnay and Pinot Noir. 2000 2006 2007 2015 2016 Today Napa Cellars continues to focus on honoring the rich heritage from which it has grown from and crafting wines that are a classic, unmistakable interpretation of Napa Valley as well as upholding the commitment to hosting warm and welcoming tastings from the sommelier to the expert alike. Joe Shirley’s work on grape seed tannins was published in the American Journal of Enology and Viticulture. Napa Cellars is purchased by Trinchero Family Estates. Joe Shirley is appointed head winemaker and has since taken a decidedly minimalist approach, letting the extraordinary terroir and the grapes speak for themselves. Our Salvador Vineyard in the Oak Knoll district is planted to Cabernet Sauvignon. Napa Cellars celebrates its 40th Anniversary.

NAPA VALLEY TERROIR OVERVIEW

How Does Terroir Affect Viticulture? Site selection Topography Soil Composition Drainage Sun exposure Climate/temperature Grape variety selection Soil composition Topography Viticulture practices Canopy management Soil management Irrigation management Trellising Rootstock selection Vigorous vs. non-vigorous Multiple Vineyards Greater complexity

VALLEY FORMATION AND SOILS

Formation of Napa Valley North American Plate Bits of ocean floor deposited on top of the continent Descending Farallon Plate Mountains erode, creating sedimentary rock Magma rises, forming a string of volcanoes along the coast Plates Colliding: 150-25 million years ago Sierra Nevada / Great Valley Sequence: 150-25 million years ago Franciscan Formation: 150-25 million years ago Lava deposits on top of Franciscan Formation and Great Valley Sequence Continent moving southward along fault San Andreas Fault Ocean floor moving northward San Andreas Fault: 25 million years ago Napa Volcanics: 5 million years ago

The Vaca and Mayacamas ranges are lifted, creating a valley in between Coast Range Formation The Vaca and Mayacamas ranges are lifted, creating a valley in between

Soils of Napa Valley Fluvial Soil Alluvial Soil Mountain Soil Silts and clays deposited along banks of the Napa River Deep, rocky and well-drained soils with moderate fertility Thin, rocky soils that cling to hillsides as vines struggle to survive SOIL-FORMING PROCESS Silts and clays deposited along riverbank as floodwaters rise and recede over the years SOIL-FORMING PROCESS Settles at the base of a mountain after being washed downhill along a stream SOIL-FORMING PROCESS Created in place PROVENANCE The product of bedrock material found on the hillside above PROVENANCE The primary breakdown of underlying bedrock PROVENANCE All bedrock material along the hillsides upriver WINE STYLE Lush and generous fruit-forward wines WINE STYLE More fruit forward with less aggressive tannin structure than wines grown on mountain soils, although more so than with wines from Fluvial soils WINE STYLE Smaller berries, intensely flavored wines with structured tannins and complex aromatics

CLIMATE

Mediterranean Climate: 2% of Earth’s Surface

Fog in Napa Valley Hot air rises, drawing in moist, cool air from the Pacific Ocean, forming fog Make a climate- put together rainfall and temperature

Average Annual Rainfall and Temperature SOUTH VALLEY FLOOR 18 in / 46 cm Low 60°F/High 80°F MOUNTAINS 40 in / 102 cm Warmer lows/Cooler Highs NORTH VALLEY FLOOR 35 in / 89 cm Low 50°F/High 90°F Typical Summer Highs/Lows

Elevation and Topography SOUTH VALLEY FLOOR Sea level in the south MOUNTAIN RANGES 2,000+ feet NORTH VALLEY FLOOR 350 feet in the north

Napa Cellars Deep Dive by Varietal

Sauvignon Blanc Sub-Appellations Mid- Northern Valley: Warm to hot due to protection from western hills, less fog Elevation: 200-1,200 ft. Rainfall: 38-60 in./year Soil: Gravelly clay, volcanic St. Helena (narrowest part of valley, heat retention): Layers of tropical and stone fruits Calistoga: Citrus and riper fruits Mid-Southern Valley: Moderately warm to cool, marginally influenced by early morning fog Elevation: Sea level-800 ft. Rainfall: 36-38 inches/ year Soil: Sedimentary, gravelly sand, fertile, silty clay, volcanic Rutherford: Melon and stone fruit Oak Knoll (valley’s largest alluvial fan): Fresh fruits and acidity Vineyard Sourcing Owned Partner

Chardonnay Sub-Appellations Southern Valley: Moderate to cool with prevailing marine winds from the San Pablo Bay and Petaluma Gap to the West Elevation: Sea level-800 ft. Rainfall: 24-38 in./year Soil: Clay dominant, volcanic, stony, silty clay South Napa Valley Oak Knoll (valley’s largest alluvial fan) Carneros (lowest rainfall in Napa Valley) Longer, cooler growing season results in longer hang time and energetic acidity Crisp apple, pear, minerality, spice Vineyard Sourcing Owned Partner

Pinot Noir Sub-Appellations Southern Valley: Moderate to cool with prevailing marine winds from the San Pablo Bay and Petaluma Gap to the West Elevation: Sea level-700 ft. Rainfall: Up to 24 in./year Soil: Clay dominant South Napa Valley Carneros Delicate flavors, layered fruit, earthy minerality, balanced acidity Vineyard Sourcing Owned Partner

Merlot Sub-Appellations Mountain Region: Cool, influenced with temperatures about 10–15° cooler than the valley floor in summer; above the fog line Elevation: 760-2,600 ft. Rainfall: 38 in./year Soil: Volcanic, limited water retention Atlas Peak: Elegant red fruit, lush with complex structure Mid-Southern Valley: Moderate to cool with prevailing marine winds from the San Pablo Bay and Petaluma Gap to the West Sea level-800 ft. elevation 24-38 inches rainfall/year Soil: Volcanic, stony, silty clay Oak Knoll: Elegant with fruit flavors of cassis, tobacco and spice typical to Bordeaux-style reds Carneros: Brawny and lightly herbal, with fine tannins and sleek structure Vineyard Sourcing Owned Partner

Cabernet Sauvignon Sub-Appellations Mountain Region: Cool, influenced with temperatures about 10–15° cooler than the valley floor in summer; above the fog line Elevation: 760-2,600 ft. Rainfall: 38 in./year Soil: Elegant red fruit, lush with complex structure Atlas Peak: Bright berry and cherry fruit, and more acidity than valley floor Northern Valley: Warm, due to greater protection from western hills, with less fog or wind. Narrowest part of valley, heat retention off hillsides. Elevation: 200-475 ft. Rainfall: 30 in./year St. Helena: Deep, ripe, often jammy flavors, with firm tannins for structure and good acid Mid-Southern Valley: Moderately warm to cool, marginally influenced by early morning fog. Slightly longer growing season. Elevation: Sea level-800 ft. Rainfall: 36-38 in./ year Soil: Volcanic, stony, silty clay, sedimentary, gravel Rutherford: Intense cherry and mineral, earthy aromas, full, ripe, with firm, supple tannins for extended aging Oak Knoll (valley’s largest alluvial fan): Elegant style with fruit flavors of cassis, tobacco and spice typical to Bordeaux-style reds Vineyard Sourcing Owned Partner

Zinfandel Sub-Appellations Mid-Northern Valley: Warm to hot due to protection from western hills, less fog influence Elevation: 200- 1,200 ft. Rainfall: 38-60 in./ year Soil: Gravelly clay, volcanic, silt loam St. Helena (narrowest part of valley, heat retention): Blackberry-like, well-structured Calistoga: Layered, dark and lush with supple earthiness Mid-Southern Valley: Moderate to cool, with marine influence and fog contributing to cool summer mornings and the strong breezes off San Pablo Bay Elevation: Sea level- 800 ft. Rainfall: 32-36 in./ year Soil: Volcanic, stony, gravelly loams Yountville: Ripe aromas but supple flavors and firm tannins Oak Knoll: Elegant and concentrated, yet fresh with round, supple tannin Vineyard Sourcing Owned Partner

Thank You

Appendix

Dedicated Winemaker Joe Shirley Winemaking Philosophy Raised in Napa Valley Master of Science in Enology, University of California at Davis Joined Trinchero Family Estates in 1998 Winemaker at Napa Cellars since 2006 Winemaking Philosophy Grapes are sourced exclusively from Napa Valley’s legendary terroir Varietally authentic wines, representing the vineyards where the grapes were grown Classic Napa Valley style—ripe, rich, clean and balanced Exclusive use of French oak carefully matched to each lot Native yeasts, minimal fining, no filtering, extended macerations Délestage performed with seed removal

Key Selling Points Long-term investments in our Napa Valley estate vineyards, and those of our longstanding grower partners, provide us with the highest quality fruit for our wines. Dedicated winemaker, Joe Shirley, has been making Napa Cellars wines for a decade. Our wines are predominately single-varietal, giving consumers the true varietal expression they expect. Aging in French Oak barrels, carefully matched to varietals, creates balanced wines (Unlike the oak alternatives many of our competitors use) Consumer research indicates our brand is perceived as established, classic, approachable and delicious.2 Napa is in our name; we are the only Top 50 luxury and super luxury brand1 to own this enviable trademark. – STILL WINE Our Oakville tasting room brings our unique story to consumers in the heart of Napa Valley. Napa Cellars delivers an incredible combination of Napa Valley quality and value. 1 – Nielsen 52 weeks ending 9/7/19, Still Wine, $15+ 2 – Nielsen survey of 1000 luxury wine consumers 12/16