TRUE NORTH EXERCISE Mark Core.

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Presentation transcript:

TRUE NORTH EXERCISE Mark Core

True North Defined True north, your directional compass, is a term used to describe the “ideal” or state of perfection your business should be continually striving toward.

True North Defined It refers to what you should do, not what you could do. It defines a vision of the ideal value proposition from both the needs of your targeted customer and the offering you provide as a Hereford breeder.

Your True North Once you have your True North directional compass established, it will serve as a tool for which you reference in every management and investment decision. It will also provide you context for all marketing content.

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Today Goals by 2022 Total Market Bulls ________________ ________________ 8,000 Show Heifers ________________ ________________ 1,800 Retail Beef ________________ ________________ 25,714,687,680 lbs. ________________ ________________ 176,114 straws Semen

S.W.O.T.

Leverage Recognize Chase React