Kairos Resource Recruiting
Story of Two Ad Councils - Called to do God’s Work Representing Christ to Participants/Guests - Inspired & Motivated
Ad Council “A” Struggles Getting Team Members Struggles with Funds Veteran Team Members Burning Out
Ad Council “B” Plenty of 1st Time Team Members Raises Excess Funds Leaders Identified 2-3 years in Advance Thinking of Starting at Another Prison
What’s the Difference? Same Passion for Christ’s Work One Burning Out One Vibrant & Growing
In Volunteer Recruiting The Best Practice In Volunteer Recruiting (and Fund Raising) Tell God’s Story Harvest the Fruit
Two Parallel Strategies Planting the Seeds Raise Awareness in Christian & DOC Communities Harvest the Fruit Telling God’s Story & Asking for “Interest”
Planting the Seeds Print Media Radio TV State Chapters and Advisory Councils Print Media Radio TV
# 1 Harvesting the Fruit Make Presentations Advisory Council (Tell God’s Story)
# 2 Harvesting the Fruit Outreach Coordinator Advisory Council a. Record Interests b. Send Info
# 3 Harvesting the Fruit Team Mailing Party Advisory Council New Presentations Pre Weekend Mailing Growing List of Supporters Post Weekend Mailing
Step By Step to Success
1. Make Presentations Not Everyone Can Do As Well Form a “Speakers Bureau” Train the Presenters
Select the “Story” See Videos on mykairos.org Newsroom/Videos Some Examples Are: God’s Special Time, Kairos Changes Lives, Changed on the Inside, Paul Gray Promotional and Testimonial Videos
You Have to Actually Schedule Presentations Secret # 1 You Have to Actually Schedule Presentations
Give the Presentation Before the Video Share about Kairos/Personal Experiences 2. Video 3. After the Video Collect “Interest Cards” Paint a Picture of How They Can Be A Part of This Mission of God
You MUST Collect Interest Cards WHILE the Spirit is Moving Secret # 2 You MUST Collect Interest Cards WHILE the Spirit is Moving
2. Record the Interests Ad Council Outreach Coordinator - Send Add’l Info Letter - Send Volunteer Brochure - Send Next Team Leader Interested Volunteer Info
Build Interest & Relationship Secret # 3 No “Quick Fix” Build Interest & Relationship Never Stop Giving Opportunity to Participate
Implications You WILL Spend Money on Postage Secret # 3 Implications You WILL Spend Money on Postage
3. Ask People to Be Part of the Journey Team Mailing Party Prepared by Outreach Coordinator Team Prays Over & Assembles
Say THANKS to Everybody Secret # 4 Say THANKS to Everybody
Send Local Press Release Announcements Testimonial Stories TO: Churches (Newsletters) Local Radio/TV/Newspapers Raising Local Community Awareness
Ministry Tools Recruiting and Outreach Downloads Brochures Elevator Speeches Kairos Pullup Banner Merchandising Agreement All can be found on mykairos.org
Special Considerations Minority Team Recruiting Kairos Outside Guest Recruiting
Minority Team Recruiting Start with Respect Fundamental Cultural Differences Do Exist No Right or Wrong Cultural Attributes
Minority Team Recruiting Relationships are Critical Involve Key Spiritual Leaders Strive for the Leader to Serve on the Team God’s Team is much better when ALL Christians unite
Minority Team Recruiting Hispanic Culture Values Family Relationships are Critical Build a PERSONAL Relationship Present Kairos Story Together
Minority Team Recruiting Asian Culture Values Respect Listener Responsible for Understanding the Message Insult to ask “Do you Understand?” Less Formal – More Sharing
Kairos Outside Guest Recruiting Focus on Best Practices Organize Around Best Practices Best Practices (included in Ezra-KO)
Kairos Outside Guest Recruiting Best Practice #1 Advisory Council is Responsible Ongoing Process OL #1 Taps into it
Kairos Outside Guest Recruiting Best Practice #2 Work With Local KI Community Build Warm Relationship Proactive Contact with KI Weekend Leader for Liaison Pkg
Kairos Outside Guest Recruiting Best Practice #3 Go Where the Guests Are! Visitation Services Shelters, Clinics, Laundromats Leave/Post KO Brochures
Kairos Outside Guest Recruiting Best Practice #4 “Everybody” Knows Somebody Guests Don’t Wear Signs Seek People Who Will Connect
Kairos Outside Guest Recruiting Best Practice #5 Tell the Story How Active is my Ad Council? Public Service TV Programs
The Real Secret?
Team members & urge them to stay involved Be God’s Hands & Feet By Telling His Story Stay in touch with past Team members & urge them to stay involved