MKT 431 All Discussions SMALL BUSINESS MARKETING The Latest Version MKT 431 All Discussions Link

MKT 431 All Discussions SMALL BUSINESS MARKETING MKT 431 All Discussions Link MKT 431 Wk 1 Discussion - Starting a Business MKT 431 Wk 2 Discussion - Targeting the Market MKT 431 Wk 3 Discussion - Building a Brand MKT 431 Wk 4 Discussion - Attracting Buyers MKT 431 Wk 5 Discussion - Promoting Small Business

MKT 431 All Discussions Link ********************************************** MKT 431 Wk 1 Discussion - Starting a Business Post a total of 3 substantive responses over 2 separate days for full participation. This includes your initial post and 2 replies to other students. Due Thursday Respond to the following in a minimum of 175 words: You have landed on an idea for a good new business opportunity. What are the considerations, factors and critical elements that you need to know about the market and industry in which you want to start your business? Due Monday Reply to at least 2 of your classmates. Be constructive and professional in your responses. MKT 431 Wk 1 Discussion - Starting a Business

MKT 431 All Discussions Link ********************************************** MKT 431 Wk 2 Discussion - Targeting the Market Post a total of 3 substantive responses over 2 separate days for full participation. This includes your initial post and 2 replies to other students. Due Thursday Respond to the following in a minimum of 175 words: What is one advantage or disadvantage of pursuing a niche strategy of targeting a specific segment of the market? Provide an example. Due Monday Reply to at least 2 of your classmates. Be constructive and professional in your responses. MKT 431 Wk 2 Discussion - Targeting the Market

MKT 431 All Discussions Link ********************************************** MKT 431 Wk 3 Discussion - Building a Brand Post a total of 3 substantive responses over 2 separate days for full participation. This includes your initial post and 2 replies to other students. Due Thursday Respond to the following in a minimum of 175 words: How can you build a brand while working with a small budget in a small company? Is this different from building a brand in a larger company? If so, how? Due Monday Reply to at least 2 of your classmates. Be constructive and professional in your responses. MKT 431 Wk 3 Discussion - Building a Brand

MKT 431 All Discussions Link ********************************************** MKT 431 Wk 4 Discussion - Attracting Buyers Post a total of 3 substantive responses over 2 separate days for full participation. This includes your initial post and 2 replies to other students. Due Thursday Respond to the following in a minimum of 175 words: In what ways can you use technology and social media to attract buyers using price? Provide an example of a way social media attracted buyers. Due Monday Reply to at least 2 of your classmates. Be constructive and professional in your responses. MKT 431 Wk 4 Discussion - Attracting Buyers

MKT 431 All Discussions Link ********************************************** MKT 431 Wk 5 Discussion - Promoting Small Business Post a total of 3 substantive responses over 2 separate days for full participation. This includes your initial post and 2 replies to other students. Due Thursday Respond to the following in a minimum of 175 words: List four detailed and specific steps you can take to promote your small business including media selection, timing and frequency. Due Monday Reply to at least 2 of your classmates. Be constructive and professional in your responses. MKT 431 Wk 5 Discussion - Promoting Small Business