Knowing the Competition IS WHAT WE DO February, 2016

Alberta Competitor Count - agents

Edmonton Market Share – January 2016

Calgary Market Share – January 2016

2015 BC RLP Network Conversions We’ve added >600 agents to Royal LePAGE Coast on Vancouver Island – 141 agents Prudential Conversions – 445 agents Coast in Powell River – 15 agents

2015 AB Conversions and Growth New Brokerage Royal LePage Town and Country– Westlock Acquisitions RLP Network in Sylvan Lake & Innisfail Recruiting Teams RLP Preferred, RLP Progressive, RLP Solutions, RLP South Country, RLP True North

2015 SK Conversions and Growth We’ve added 91 agents to Royal Lepage New Brokerages Royal LePage Dream Realty – Estevan Royal LePage Hallmark– Saskatoon Royal LePage Formula 1 – Swift Current Recruiting Teams Royal LePage Regina

Royal LePage CANADA’S LARGEST Real Estate Company More than 16,500 Sales Professionals in over 650 locations nationwide. 8

DOUBLED IN SIZE Since 2002 we’ve more than 16,000 16,500 15,000 14,450 14.050 REALTORS 13,800 12,010 As a company, our laser focus on providing exceptional service and value is paying off. Royal LePage is experiencing incredible momentum. We’ve more than doubled the size of the company since 2002. And, 2014 has been a banner year. We expect to add 1,000 agents to our already sizable Network this year alone. That’s 1,000 more opportunities for networking and referrals. 9,555 7,000 2002 2003 2005 2007 2009 2011 2013 2014 2015

National Brands… December 2014 vs December 2015

Bursting Balloons IS WHAT WE DO January, 2016

The high cost of floating “Above the Crowd”

RE/MAX vs. RLP Franchisor Fees – Agent Gross Commission Income   $60,000 $100,000 $150,000 $200,000 $250,000 RE/MAX Annual Fee $400 Monthly Fees Monthly Fee fixed $130 Variable Fee 1% to max of $2000 $600 $1,000 $1,500 $2,000 Regional Ad Fund $115 Total $3,940 $4,340 $4,840 $5,340 Royal LePage Monthly Fee Fixed $125 Variable Fee 1% to max of $1325 $1,325 $2,100 $2,500 $2,825 RE/MAX Fees vs RLP difference $ $1,840 $2,015 $2,515 RE/MAX Fees vs RLP difference % 188% 174% 171% 189%

RE/MAX vs. RLP Franchisor Fees – Teams Gross Commission Income   $140,000 $250,000 $500,000 $750,000 $1,000,000 Number of Agents in the Team 2 3 5 7 RE/MAX Annual Fee ($400) $800 $1,200 $2,000 $2,800 Monthly Fees Monthly Fee fixed ($130/agent) $260 $390 $650 $910 Variable Fee 1% to max of $2000 $1,400 $2,500 $5,000 $7,500 $10,000 Regional Ad Fund ($115/agent) $230 $345 $575 $805 Total $8,080 $9,180 $15,020 $24,200 $33,380 Royal LePage Monthly Fee Fixed ($125/agent) $250 $375 $625 $875 Variable Fee 1% to max of $1325 $1,325 $4,325 $5,825 $8,825 $11,825 RE/MAX Fees vs RLP difference $ $3,755 $4,855 $9,195 $15,375 $21,555 RE/MAX Fees vs RLP difference % 187% 212% 258% 274% 282%

Franchisor Differentiators RE/MAX 5 year Term Initial Franchise Fee $27,500 Renewal Fee $10,000 Broker/Owner pays Annual and Monthly fees to Franchisor ROYAL LEPAGE 10 year Term Initial Franchise Fee $10,000 Renewal Fee Up to $10,000 Broker/Owner (non selling) exempt from fees

Proof is in the numbers… Get to know their plans locally. Determine your competitiveness in the market for your fee structure. Leverage potential fee advantage for teams. Prepare an apples to apples comparison… Contact Jim for Recruitment $$