The Neural Signature of Social Norm Compliance

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The Neural Signature of Social Norm Compliance Manfred Spitzer, Urs Fischbacher, Bärbel Herrnberger, Georg Grön, Ernst Fehr  Neuron  Volume 56, Issue 1, Pages 185-196 (October 2007) DOI: 10.1016/j.neuron.2007.09.011 Copyright © 2007 Elsevier Inc. Terms and Conditions

Figure 1 Timeline of Screens within a Single Trial of the fMRI Experiment The first screen (“rest”) shows a fixation symbol that indicates the beginning of a new trial; it was displayed for a duration of 6 s plus a jitter in the range of one scanner repetition time (TR), drawn from a uniform distribution (“≈6s”). The symbols 0:0 and 5:1 on the second screen (“treatment”) indicate the control and punishment condition, respectively. The first number in a symbol represents the reduction of player A's income per punishment point; the second number, the reduction of B's. The third screen (“decide”) informed player A that he could make his decision with no time restrictions. Thus, as there is quite some variation in decision times across trials and across players, this feature of our design introduces an additional jitter mechanism. In the punishment condition, the fourth screen (“wait”) indicates that player B is making his decision. In the control condition, player A also faced the “wait” screen for the same length of time before profits and losses of both players were displayed in the fifth, “informed” screen. Neuron 2007 56, 185-196DOI: (10.1016/j.neuron.2007.09.011) Copyright © 2007 Elsevier Inc. Terms and Conditions

Figure 2 Player A's Average Transfer to Player B over 12 Trials for Both the Control and Punishment Conditions Player A's transfer is much closer to the fairness norm of 50% in the punishment condition, indicating the effectiveness of the punishment threat. Neuron 2007 56, 185-196DOI: (10.1016/j.neuron.2007.09.011) Copyright © 2007 Elsevier Inc. Terms and Conditions

Figure 3 Significantly Different Activations in the Punishment Condition Relative to the Control Condition Where No Punishment of Player A Was Possible Images are sliced at peak of activation given in Table 1. Transversal and coronal slices are indicated by z and y coordinates, respectively. (A) Bilateral dorsolateral prefrontal cortex (DLPFC, Brodmann Areas [BA] 46 and 9; sliced at [−32, 26, 28]; x, y, z coordinates in MNI space). (B) Bilateral ventrolateral prefrontal cortex (VLPFC, BA 10/46; [46, 48, 4]). (C) Bilateral orbitolateral prefrontal cortex (OLPFC, BA 47; [44, 42, −6]). (D) Bilateral caudate nucleus [16, 10, 14]. Neuron 2007 56, 185-196DOI: (10.1016/j.neuron.2007.09.011) Copyright © 2007 Elsevier Inc. Terms and Conditions

Figure 4 Positive Correlations between Individual Activation Differences in the Contrast Punishment Minus Control and Individual Transfer Differences between Punishment and Control Conditions Subjects with higher activation differences exhibit higher transfer increases under the threat of punishment. (A) Right caudate nucleus. (B) Right DLPFC. The dashed lines represent the best linear fit; r denotes the correlation coefficient. Correlations are significant at a level of p < 0.001 (see also Table 2). Coordinates refer to peak activations and are in mm. Neuron 2007 56, 185-196DOI: (10.1016/j.neuron.2007.09.011) Copyright © 2007 Elsevier Inc. Terms and Conditions

Figure 5 Anatomical Overlap of Correlations of Both Transfer Differences and Machiavelli Scores with Differential Brain Activations from the Contrast Punishment Minus Control in Left Lateral OFC The highest correlation with transfer differences (r = 0.67; p < 0.001; Table 2) occurs at MNI location [−36, 48, −10]. The highest correlation with the Machiavelli score (r = 0.71; p < 0.001) occurs at [−32, 44, −8]. (A) A sagittal and coronal zoom of this region. Voxels with significant correlations between transfer difference and differential brain activation are color-coded in blue. Red color denotes significant correlation with the Machiavelli score. Overlapping voxels are in violet. (B and C) Scatter plots of correlations calculated from voxel [−34, 48, −10] in the overlapping region; transfer difference: z-score = 3.28; p < 0.001; Machiavelli score: z-score = 3.34, p < 0.001, with dashed lines representing the best linear fit; r denotes the correlation coefficient. Coordinates are in mm. Neuron 2007 56, 185-196DOI: (10.1016/j.neuron.2007.09.011) Copyright © 2007 Elsevier Inc. Terms and Conditions

Figure 6 Correlation of Machiavelli Scores with Differential Brain Activations from the Contrast Social Punishment Minus Control in the Right Insula (A) Location in MNI space, sliced at [42 8 4; r = 0.58; p = 0.0017]. The inset is a sagittal view of the correlation map to show its extension from midinsular to anterior insular cortex, where correlations are also significant [42 14 2; r = 0.54, p = 0.0037]. (B) Correlation plot of the highest coefficient at [42 8 0; r = 0.64; p < 0.001]. Dashed lines represent the best linear fit; r denotes the correlation coefficient. Coordinates are in mm. Neuron 2007 56, 185-196DOI: (10.1016/j.neuron.2007.09.011) Copyright © 2007 Elsevier Inc. Terms and Conditions