Sanya Silver Manager, Projects & Major Investigations Connecting the Dots to Build a Framework for Learning from Complaints SOCAP Australia 29th Annual International Symposium Sanya Silver Manager, Projects & Major Investigations
Mary’s story What changed?
complaint handling— what is causing it? 1 Recent focus on complaint handling— what is causing it?
Service recovery opportunity 1 Service recovery opportunity
Makes good commercial sense 2 Makes good commercial sense
Desire to be a learning organisation 3 Desire to be a learning organisation Benefits Critical source of competitive advantage Positively impacts performance Vital for innovation
and organisational learning 2 Complaints and organisational learning
Role of complaints Learning Rich Unique Systemic insight Outside view Societal expectations Role of complaints
Barriers to learning from complaints 3 Barriers to learning from complaints
Culture
Infrastructure
Complexity
How things were How things are How things work
The problem: not up to the task 4 The problem: not up to the task
Traditional CCM Framework Commitment Policy and Procedure Trained and empowered staff Good outcomes for individuals Data collection and analysis (systemic) Feedback to governance
CX is a strategic goal/core value Complaints and CX are combined One platform for all feedback Direct link to business improvement Feedback loop on outcomes
Mary’s story What changed?
5 The Principles
Principles Insights Called out in vision/strategy Supported by senior management Integrated—strategic involvement Networked Centrally collected and coordinated Learning formally incorporated in closure What is measured
Lessons from other fields Cross-sector collaboration Learning communities Organisational learning maturity model
6 The new CCM framework
The new CCM framework Linked to strategy Networked Supported by governance Learning is shared Middle-managers recruited to the cause Measures what matters Linked to CX and continuous development Combined insights Long-term sustainability
7 Where do I start?
?
Connect the dots Network Involve and empower staff Be proactive Communicate Celebrate learning and outcomes Connect the dots
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