Hogeschool van Amsterdam Interactieve Media WC communication blok 4 week 4.

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Presentation transcript:

Hogeschool van Amsterdam Interactieve Media WC communication blok 4 week 4

Hogeschool van Amsterdam Interactieve Media Agenda  In/through game promotion presentation  PR exercise  Homework

Hogeschool van Amsterdam Interactieve Media Homework: All  Make the first version of your eBay campaign with rough versions of all the elements (you might find the attached promotional toolkit useful)  Be ready to present it to your tutor in the werkcollege after the vacation

Hogeschool van Amsterdam Interactieve Media Promotional tool-kit

Hogeschool van Amsterdam Interactieve Media Homework: RT 4 as a promotional tool  RT 4 should prepare a presentation of no more than 10 minutes to answer the following questions:  How can be used as a promotional tool?  What are the advantages of as a promotional tool?  What are the risks of using as a promotional tool and how can these be avoided  4 slides giving examples of as a promotional tool (good and bad practice)

Hogeschool van Amsterdam Interactieve Media Homework: RT 5 mobile marketing  RT 5 should prepare a presentation of no more than 10 minutes to answer the following questions:  How can mobile marketing be used as a promotional tool?  What are the advantages of mobile marketing as a promotional tool?  What are the risks of using mobile marketing as a promotional tool and how can these be avoided  4 slides giving examples of mobile marketing as a promotional tool (good and bad practice)