Lecture 10; artist rights and organisations

 BUMA/STEMRA/SENA: Take care of the repartition of money of authors rights in music

 (Since 1913) BUMA arranges the payment of the composers and arrangers for live music and live broadcasts:  Performance Rights: for creating artists  For composers/arrangers ▪ Concerts, live performances, discothecs, Shopping Malls etc.

 (Since 1936) STEMRA deals with recordings:  mechanical productionright  also for creating artists  For composers/arrangers ▪ Cd´s, recordings etc.

 (Since 1993) SENA: deals with the artists rights of the performing artists:  Naburige rechten: the playing of your performance anywhere: broadcasts on radio, horecagelegenheden, schools, etc.  For musicians ▪ Everywhere except in private gatherings: ▪ omroepen, horecagelegenheden, discotheken, warenhuizen, scholen etc.

 Authors right is obtained automatically when you create something original and creative.  Mention of © is not necessary  To prove it existed on a certain date (not the ownership!): register the date through:  Belastingdienst: Free, but only on paper  Benelux Bureau voor de Intellectuele Eigendom (BBIE)  Notary  Commercial companies  To send it to yourself in an sealed envelope, by registered mail (aangetekend) doesn’t do the job.

Mentioning name Mentioning name and equal sharing Mentioning name and non commercial use Mentioning name, non commercial use and equal sharing Mentioning name and no adaptations Mentioning name,.non commercial and no adaptations

 How to earn a living as a arts entrepreneur  Income by earnings  Income through activities  Income by other means  Subsidies  Sponsoring  Donations

 Foundation or a local/regional/country government  Have a non-commercial target  Pay you money

 Companies  Have a commercial goal  Want to benefit from sponsoring  Pay you in money or “in natura”

 Several goals:  Not only money, but also image, communications, publicity etc.  Giving on a voluntary base  The mayority of the money has to be spend on the cause (25 % rule)  A donor doesn’t get influence

 Subsidies  More formal  Structured applying  Rules are clearer  Non commercial approach  Sponsoring  Mostly informal  Can be very different  No rules  Presentation even more important  Commercial approach

 More than 600 funds in the Netherlands  Groot Fondsenboek  Fondsendisk  Internet

 Aim: support of projects which help making a better and more liveable society.  Budget E  Procedure  Online formular plus project plan

 Aim: Culture and Nature  Budget  Procedure: lots of funds under one umbrella: Committee decides which fund is applicable

 Aim: stimulate cultural entepreneurship  Euro per jaar

 Gemeente Utrecht:

 Provincie Utrecht  Twice a year a round  Max € per project  Always look at the goals they formulate

Fonds Podiumkunsten Performing Arts Funds 4 year funding 2 year funding Project funding Individual funding 60 milion p.y.

 ngen/tweejarige_projectsubsidie/ ngen/tweejarige_projectsubsidie/  ngen/vierjarige_subsidie/periode_ /muziek ngen/vierjarige_subsidie/periode_ /muziek

 Fill out form  Write a letter  Budget estimation  Add promotion/demo material

 What is a budget estimation?  How do you calculate is?  How much do you have already?  How much do you need?  For what do you need it?

 Look at amounts given to others: read year- accounts  Look up average in the Groot Fondsenboek

 Spreekuur VSB  Spreekuur Prins Bernhard Fonds

 Think about your offer  Find a company that you think can benefit from your project  Find the right person  Make personal contact

 Sponsorcontract  Rights and obligations  Money and goods vs communication  Communication through association

 Growing competition  From function to image  Importance lifestyles  Way to distinguish

 Sponsoring is used for:  communication  to certain target groups  In a better, efficient, faster, cheaper, distinctive way  Sponsoring is part of communication

 What will we organize?  How much does it cost?  Where do we go for financial support?

 There are different forms of organisation: for- profit or non-profit  Choice for certain form has consequences for possibilities  Besides regular income you can also get money or other things from subsidy, donations or sponsoring