Social Networking For Biz Should you? Why? How?. What is Social Networking? A social network service focuses on building online communities of people.

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Presentation transcript:

Social Networking For Biz Should you? Why? How?

What is Social Networking? A social network service focuses on building online communities of people who share interests and/or activities, or who are interested in exploring the interests and activities of others.

What is Social Networking? FaceBook

What is Social Networking? FaceBook MySpace

What is Social Networking? FaceBook MySpace Twitter

What is Social Networking? FaceBook MySpace Twitter Twibs

What is Social Networking? FaceBook MySpace Twitter Twibs LinkedIn

What is Social Networking? FaceBook MySpace Twitter Twibs LinkedIn YouTube

What is Social Networking? FaceBook MySpace Twitter Twibs LinkedIn YouTube Bebo

What is Social Networking? FaceBook MySpace Twitter Twibs LinkedIn YouTube Bebo Digg

What is Social Networking? FaceBook MySpace Twitter Twibs LinkedIn YouTube Bebo Digg TripAdvisor

What is Social Networking? FaceBook MySpace Twitter Twibs LinkedIn YouTube Bebo Digg TripAdvisor Epinions

What is Social Networking? FaceBook MySpace Twitter Twibs LinkedIn YouTube Bebo Digg TripAdvisor Epinions Network For Good

What is Social Networking? FaceBook MySpace Twitter Twibs LinkedIn YouTube Bebo Digg TripAdvisor Epinions Network For Good Yahoo! 360˚

Why would you use it for biz? Build Customer Loyalty

Why would you use it for biz? Build Customer Loyalty Increase visits to your web site

Why would you use it for biz? Build Customer Loyalty Increase visits to your web site Build inbound links

Why would you use it for biz? Build Customer Loyalty Increase visits to your web site Build inbound links Keep Mindshare

Convinced? Remember the Cocktail Party Rule!

Start by lurking Remember the Cocktail Party Rule! Start by lurking.

Then what? Open an account.

Then what? Open an account. Have a plan.

Then what? Open an account. Have a plan. Answer: Why are you doing this?

But HOW do I…? Be true to who you are.

But HOW do I…? Be true to who you are. Hedgehog!

But HOW do I…? Be true to who you are. Hedgehog! Be transparent.

But HOW do I…? Be true to who you are. Hedgehog! Be transparent. Respect your customers.

But HOW do I…? Be true to who you are. Hedgehog! Be transparent. Respect your customers. Dont make promises you cant keep.

Set Your Goals Reach customers directly

Set Your Goals Reach customers directly Push your brand

Set Your Goals Reach customers directly Push your brand Online Public Relations

Set Your Goals Reach customers directly Push your brand Online Public Relations Market Research

Set Your Goals Reach customers directly Push your brand Online Public Relations Market Research Event Marketing

Set Your Goals Reach customers directly Push your brand Online Public Relations Market Research Event Marketing Retail Sales Promotions

Set Your Goals Reach customers directly Push your brand Online Public Relations Market Research Event Marketing Retail Sales Promotions Recruitment

Set Your Goals Reach customers directly Push your brand Online Public Relations Market Research Event Marketing Retail Sales Promotions Recruitment Publishing

But SHOULD you? The real question is… How involved should you business become in this technology?

Thanks for your time! Keleigh Schwartz beachdog.com 1517 Pacific Ave N / POB 954 Long Beach, WA