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Presentation transcript:

This information is exclusive property of DENSO corporation. Without their consent, it shall not be reprinted or given to third parties. 1 Message from the President Yoshikazu Makino May 8, 2013 Presidentiële Boodschap

This information is exclusive property of DENSO corporation. Without their consent, it shall not be reprinted or given to third parties. 2 Business reflection: we have never experienced such tough situation with new challenges every day Personnel reflection: we have good collaboration and good people in DENSO in European region Reflection toward the future: were ready for better times (announcement at the end of this meeting) A time to Reflect DENSO Group Corporate Slogan Protecting lives, preserving the planet, and preparing a bright future for generations to come Three Key Phrases for our Corporate Culture -Break through your boundaries -Trust our potential -Leverage our capabilities Videos to illustrate and introduce Long-Term Policy Long-Term Policy 2020 Reflect Results from FY2012 Expectation for FY2013 Long-Term Policy 2020 Key Point Summary Fundamental issues in economic environment lead to low new car sales Reducing working hours in DENSO manufacturing companies FY2012 results for Europe are not good Failed to achieve our sales target Failed to achieve our profitability Results from FY2012 Expectation for FY2013 Our 3 Pillars – continuous growth, technology & collaboration No dramatic recovery expected Many specialist forecasters do not see a turn-around for Europe Make more, spend less We need to secure our survival, also in the manufacturing companies

This information is exclusive property of DENSO corporation. Without their consent, it shall not be reprinted or given to third parties. 3 Europe Goal Toward 2020 What to Be? Foresight Credibility Collaboration Vision Creativity Challenge Quality First On-site Verification KAIZEN Communication Teamwork Human Development Sense of Responsibility to meet the expectations to meet the expectations DENSOnessDENSOness Common soul Our Basic Stance Europe Goal Toward 2020 What to Be? To satisfy expectations from our main stakeholders Whose expectations? Our stakeholders 1.Customer 3.Associates2.DENSO Group Our main stakeholders Business Society Member of Group company EU DENSO User Customer Partner Supplier DENSO Group Nation Local Associates

This information is exclusive property of DENSO corporation. Without their consent, it shall not be reprinted or given to third parties. 4 Europe Goal of 2020 EU DENSO Contribute to DENSO Group growth by leading EU customer business Reliable Reliable and and innovative innovative partner partner with a strong with a strong market position market position Attractive company in company in which all which all associates associates can play a leading role can play a leading role IIIIII -Qualitative target What to be -Quantitative target- Sales 7bil for Customer / Industry for Customer / Industry for Associates for Associates in DENSO group in DENSO group To grow steadily, satisfying the expectation of stakeholders European Direction: To be the engine to realize an environmentally-friendly and safe automotive society European Direction: To be the engine to realize an environmentally-friendly and safe automotive society

This information is exclusive property of DENSO corporation. Without their consent, it shall not be reprinted or given to third parties. 5 What to be=>What to do …(Key Directions 2020) -Supplier of choice -Global partner with leadership -Major EU Supplier (7bil) -Lead EU autonomous -Development leader -Worldwide supporter -Motivated, engaged -Employer of choice -Excellence in performance 1.Company to company relationship at all levels with customer 2.Institution of Strategic Organization to support Global Business 4.Engineering Capability enhancement 5.Improvement of cost competitiveness 6.Establishment of self reliant business management 7.DENSO internal culture innovation 8.DENSO presence in society 9.High professional level employee GOAL 2020 KEY DIRECTIONS 2020 KEY DIRECTIONS 2020 Resp. Eng. Corp. (CPB) Mfg. Corp. (HR) Sales Corp. (HR) Sales 3.Realization of A/M Buss. Growth A/M. Corp. (CCD)

This information is exclusive property of DENSO corporation. Without their consent, it shall not be reprinted or given to third parties. 6 Read more about it in the electronic magazine LINK