"All Media...All the Time" eMedia NEW PRODUCT SERVICE PROPOSAL DIRECTOR OF INTERNET SERVICES QST MEDIACOM.

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Presentation transcript:

"All Media...All the Time" eMedia NEW PRODUCT SERVICE PROPOSAL DIRECTOR OF INTERNET SERVICES QST MEDIACOM

2 Product Definition Internet Media provider  Music and videos  Articles and trade papers  Historical papers archive Publishing service  Papers  Articles  Books  Games and more…

3 Competition The big picture  Bookstores  E-sites  Media services Performance ratings  Position  Stability E B M Performance Price E B M

4 Market Summary Early Adopters Mass Adopters Late Adopters Time Number of customers Changes in market share, costs, pricing, and competition

5 Packaging & Fulfillment Product Positioning  Pricing  Look  Fulfillment issues COGs  Cost of goods vs. materials COG Pricing

6 Distribution Distribution plan and strategy Distribution channels  National  International Distribution operations  eMedia unit responsibilities  Schedules

7 Pricing Plans BasicStandardPremium Pay each occurrence Maximum 12 downloads per month Unlimited downloads per month Price range: $1.99 to $7.99 $11.95$19.95

8 Promotion & Marketing Launch plan  Product announcement Marketing  Karen Santos Promotions  Internet/Direct mail  Stores

9 Sales Outlook

10 THANK YOU! QST MediaComOur PartnersThe eMedia unit