General Electric a Case Study

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Presentation transcript:

General Electric a Case Study Adrienne Nagle MGTC 303

General Electric General Electric Company (GE) is one of the largest multinational technology and services conglomerates that achieves financial success by focusing on innovation, diversification, brand recognition, and strong leadership.

History Founded in 1892 Inventions Edison General Electric Thomson-Houston Electric Inventions Light Bulb X-Ray MRI / HDMRI Jet Engine 4D Imaging for Ultrasound Etc

Good & Bad Bad Good (Ecomagination) Hudson River Legal Battles Wind Nuclear Solar Efficiency

Company Categories Infrastructure Commercial Finance GE Money Healthcare NBC Universal Industrial

Leadership Organizational Management Leaders Top Down Bottom up Thomas Edison Founder Jack Welch Bottom Line Jeffrey Immelt Green

Conclusion History Company Organization Leadership From jet engines to power generation, financial services, water processing, and medical imaging to media content, GE people worldwide are dedicated to turning imaginative ideas into leading products and services that help solve some of the worlds toughest problems GE