LARIA Using Communications in the IER process Peter Richards Corporate Communications Tel:

Slide 2 Where we are now? Prior to transition: Euro/Local elections present last opportunity before transition to boost registrations Maximising Registration Campaign

Slide 3 Where we are now? Communications and engagement work stream and regular meetings – cross-Council membership Action plan developed covering general resident awareness, audience focussed and geographical targeted communications and engagement

Slide 4 Current priorities from action plan: Communications and engagement Develop communications and engagement strategy Identify internal and external budgets to fund communications and engagement Develop general resident awareness communications and engagement plan Identify approaches and tools to engage with specific hard to reach audiences and geographies Manchester Youth Council engagement strategy Internal staff communications and approach

Slide 5 Communications and Engagement Plans Strategy 1. Communications Strategy Overview 2. Detailed Communications Strategy by Audience and Geography Communications and Engagement Approach

Slide 6 Communications and Engagement Plans Strategy 1. Communications Strategy Overview 2. Detailed Communications Strategy by Audience and Geography Communications and Engagement Approach 1.General Resident Awareness Communications

Slide 7 Communications and Engagement Plans Strategy 1. Communications Strategy Overview 2. Detailed Communications Strategy by Audience and Geography Communications and Engagement Approach 1.General Resident Awareness Communications 2.Audience Specific Communications and Engagement Students inc. UK and Overseas year olds year olds (exc. Students) Private Housing Tenants Social Housing Tenants BME Community

Slide 8 Communications and Engagement Plans Strategy 1. Communications Strategy Overview 2. Detailed Communications Strategy by Audience and Geography Communications and Engagement Approach 1.General Resident Awareness Communications 3. Priority Ward Specific Communications and Engagement Rusholme Withington Hulme Ardwick City Centre Longsight Old Moat Moss Side Didsbury West Fallowfield 2.Audience Specific Communications and Engagement Students inc. UK and Overseas year olds year olds (exc. Students) Private Housing Tenants Social Housing Tenants BME Community

Slide 9 Approach for Hulme

Slide 10 Activity proposed in Hulme School/FE engagement: Targeting parents of pupils year olds Work with all social housing providers: Hosting registration events Communications opportunities to their tenants Links with MMU and The University: Target students in halls and private rented sector in area Engagement with Manchester Adult Education Service: Target learners at the Greenheys Centre

Slide 11 Activity proposed in Hulme Local community venues, events and promotion: Hulme Library Martenscroft Sure Start Centre, Aquarius Centre, Zion Community Resource Centre, Kath Locke Centre, Z Arts, Hulme Community Garden Centre, Wesley Centre and local churches and other religious spaces Registration days Attendance at community events Engagement with key community network contacts: Birley Fields Community Forum, Community Guardians, Residents’ Associations and Student Volunteer networks within the Universities Neighbourhood Services Teams: Establish contacts with private sector housing managing agents. Specific focus large apartment blocks: Life Building, New Lawrence House and Britannia Basin

Slide 12 Activity proposed in Hulme Youth Engagement: Central Youth Partnership GMP Rock Cross boundary work with Moss Side Leisure Centre and Powerhouse BME communities and networks Somali Golden Centre Other BME focused community groups Learnings from Hulme to be rolled out to other priority wards and across the city

Slide 13 Thank you for listening Any questions?