Importance and Implementation.  New Company Review  New Strategy  New Goals  New Markets.

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Presentation transcript:

Importance and Implementation

 New Company Review  New Strategy  New Goals  New Markets

“…treating the stakeholders of the firm ethically or in a responsible manner” (Hopkins, 2007, p. 15)

 All Types of Companies.  Employees.  Customers.  Suppliers.  Local Communities.  Investors.  European Companies in Particular.  Future Generation.

Methodology Source: (Schwartz & Carroll, 2003) Carroll's (1991) Pyramid of Corporate Social Responsibility

Source: (Schwartz & Carroll, 2003)

 Set Sustainable Measureable Goals.  Stakeholder Engagement.  Lifecycle Assessment.  Sustainability/ CSR Reporting.

Partnerships Waste reduction Recyclable materials Improved design Transparency Social events Based on: Ecotrust (n.d.)

 CSR is as Important as Ever.  CSR Enhances Economic Performance.  CSR is a Concern of People and Governments.  CSR is a Current Opportunity and Future Requirement.

 Ecotrust. (n.d.). Reliable Prosperity. Retrieved February 20, 2011, from  Fai, F. M., & Morgan, E. J. (2006). Managerial Issues in International Business. UK: Palgrave Macmillan.  BS EN ISO 14001:2004 (2010). Environmental management systems – Requirements with guidance for use. Brussels: European Committee for Standardization.  Hopkins, M. (2007). Corporate social responsibility and international development: is business the solution? London: Earthscan.  Schwartz, M. S., & Carroll, A. B. (2003). Corporate Social Responsibility: A Three-Domain Approach. Business Ethics Quarterly, 13 (4),  Goldschein, P. (2010). Top Seven Sustainability Practices: the Sum > the Parts. Sdialogue: LLC.