This lesson we will learning about... Communicating With Customers And different Media Types www.njhunter.co.uk.

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Presentation transcript:

This lesson we will learning about... Communicating With Customers And different Media Types

NO IDEA I NEED HELP NEVER HEARD OF IT OK I CAN DO THIS WITH SUPPORT SOME GUIDANCE NEEDED NEARLY AT MY TARGET GOT IT! VERY CONFIDENT WILL HIT MY TARGET GRADE EXCEED TARGET Success Criteria < C (All) Describe ways to communicate with customers C > Most) Analyse ways to communicate with customers applying the scenario B > (Some) Will have an in-depth appreciation of the target market. A >Recommendations LEARNING OBJECTIVES Explore methods of communicating with customers

AO1 - Explains the main objectives of the promotion campaign, the range of promotional activities available to the business and the characteristics of the targeted customers.

How will your message get across? e.g. Yes.. You a discount to encourage sales. Yes, you want to rewarded loyalty BUT HOW???

Offers back of cinema tickets

Reward Loyalty by SMART card

Coupon Cut Outs

Magazine adverts / offers

Adverts on envelopes

Offers - Inserts

CD’s Physical Free samples / gifts

Key Rings or Pens