Hospitality Operations Objective 1.03 – Contributions to the hospitality Industry

Read and take notes, (they must be handwritten) “ YOU DO” #1

“YOU DO” #2 –Complete Handout and use these terms Vocabulary Terms: Souvenir – Item that reminds you of a place you visited. Cruise – Pleasure trip taken by boat or ship. Hotelier – Owner or manager of a hotel. Motel – Basic hotel services with the convenience for automobile traveler. Amenity – An extra item or service that adds to a traveler’s comfort or convenience.

“YOU DO” #2 (continued) Complete Handout and use these terms Vocabulary Terms: Diversity – A group of people from a variety of backgrounds, cultures, beliefs, and languages. Accessible – To be entered and used by a person with a disability. Peak Seasons – Seasons with the highest Demand. Off-Peak Seasons – Seasons with the lowest Demand. Example – January would e considered off season for the Hyatt in Chicago –most people tend not to travel for leisure to colder climate places. Recession/Contraction – Period when the economy is slowing down. Global Economy - the economy, which is based on economies of all of the world's countries' national economies

History of Hospitality 1. Egypt – Ancient Egypt began the tourism trade B.C. the pharaohs built elegant burial tombs – pyramids. Pyramids became great locations to hold festivals. Early History – There were 3 countries that played in important part in Hospitality History.

History of Hospitality 2. Greece – The ancient Greeks loved to travel. Greeks traveled all over Europe and established many Greek colonies. Greek money became the standard for exchange. The two major contributions Greece made to the tourism industry were: Language Money

History of Hospitality 3. Roman Empire – Travel and Tourism virtually stopped during the Roman Empire. During this time churches offered food and a place for travelers to rest. This was followed by the Renaissance.

United States – 5 Contributions to Hospitality. Grand Hotels – Railroad Travelers. In the early 1800’s travel by railroad was more comfortable than stagecoach travel. A Grand Hotel offers luxury accommodations. Tremont house in Boston. In today’s hotels, most of them come with amenities like: 1. Coffee makers 2. Hair dryers. 3. exercise facilities 4. swimming pools 5. Bellhop –their responsibilities are to take guests’ luggage to their rooms. These amenities are said to meet the needs of families

History of Motels in the Hospitality Industry (continued) I. The first building designed specifically as a hotel was built in new York City. II. The Tremont hotel in Boston was one of the first grand hotels because it offered luxury accommodations.

History of Motels in the Hospitality Industry 2. Motels – For Automobile travel. The first motels were small and simple with fewer than 20 rooms. They were built inexpensively to pass the savings on to the guest and for this reason the were located near highways at the edge of town with parking right outside of the guest rooms. First Holiday Inn – Memphis TN. Kemmons Wilson. In addition, the American with Disabilities Act requires that public buildings be accessible to all people. 3. Restaurant Chains – 4. Fast – Food Restaurants – 5. Franchises - ?????

Lifestyles The hospitality industry can sometimes fluctuate depending on people’s lifestyles at a particular time. If there’s more discretionary income available, people are more incline to travel for leisure, causing an increased need in accommodations, people wanting to stay healthy so fitness centers have been incorporated, changing social acceptance (people being able to change and accept things now that were not socially acceptable years ago.. travelers picking up souvenir’s. Demographics The increase or decease of people in a subgroup over time is due to demographic trends.

Technology Trends in the Hospitality Industry Property management computer software has recently been installed in most hotels to meet their technology needs. The use of Internet sites such as Priceline.com, Travelocity and other similar sites are examples of technology trends,

“YOU DO” #3 Research and explain each in detail Here are four challenges that the hospitality industry faces today. 1. Delivering Consistent Service This is an important component in the success of the hospitality industry. 2. Diversity of the workforce 3. Accommodating Special Needs 4. Impact of Seasons

“YOU DO” #4 Research and Discuss each (1-4) Here are (4) factors that affect the hospitality industry that are beyond a hotel’s owner or managements control. 1. Weather 2. Political 3. Economic Conditions – 4. Globalization Example – For companies that operate in different countries, if one or more companies are experiences economic problems, this could effect profit margin for the company.

The Advancement of the Hospitality Industry The Advancement of the Hospitality Industry is due to new modes of transportation Uniform standards were developed by Statler for lodging

The Aviation and Transportation Security Act (ATSA) This act was passed in response to consumer concern with the terrorist attacks on September 11, 2001 The president signed the act on November 19, 2001 This Act established a series of challenging but critically important milestones toward achieving a secure air travel system. The act made airport security and other modes of transportation the responsibility of the federal government and changed the way that Americans view travel. The particular emphasis of the act is on airport security

Implementation and Problems with the act. New security procedures took effect immediately after the act became law. Parking to drop off passengers was not allowed, and restrictions for carry-on luggage were implemented. Access to departure and arrival gates as well as airport concourses was restricted to ticketed passengers. Checked luggage was extensively screened, and all passengers—not just those with checked baggage—were prescreened. The Computer Assisted Passenger Prescreening System database (in place since 1997), along with the Advance Passenger Information System, provides information on potential security risks used to create a no-fly list. This list has caused problems and complaints about political and ethnic profiling. Screening of passengers at security checkpoints has also raised a number of issues, from privacy concerns regarding screening devices to complaints of racial profiling. Despite complaints about invasion of privacy and delays with long security check-ins, most Americans accepted the provisions of the Aviation and Transportation Security Act. Travelers realized that the freedom to travel without layers of federal oversight and restrictions was lost on September 11, 2001.

HOW GLOBALISATION INFLUENCE THE HOSPITALITY INDUSTRY In the 21st century, with the increasing levels of globalization in hospitality industry, hotel companies will need to learn different management approaches to survive and develop in environmental circumstances with high levels of uncertainty as well as understand the implication of future impacts, both positive and negative, of the changing environment in which they operate. As international trade and business expand, there is no question that international linkage will become more important for the hotel industry. This paper focuses on globalization in the hotel industry and explains how the increasing levels of globalization, in this particular industry may affect the internal operating environment (e.g. organizational culture, structure, management styles etc.) of hotel companies

stry “YOU DO” # 5 The impact of Globalization on the hospitality industry Educating workers around the world Multilingual services More knowledge about different cultures Increase in trade agreements Increasing knowledge about different variety of foods Increase in equality among people and language and cultural barriers reduced Watch the following video and discuss the impact of each globalization-on-the-hospitality-industry/

“ “YOU DO” #6 The hospitality industry grew when as new transportation was invented. Describe the relationship between the change in transportation and growth of the hospitality industry. 1. Describe 2. List at least (3) examples

The End! Any Questions

“ “ YOU DO” #7 –Watch the following and take notes, you will need this information for your project! /videos/jw-marriott-full-episode /videos/jw-marriott-full-episode