Using the Policy Brief as a Communication Tool for Stimulating Public Health Action Donna Nichols, MSEd, CHES DHPE Health Policy and Partnerships Director.

Slides:



Advertisements
Similar presentations
Guadalupe Pacheco, MSW Project Officer, Think Cultural Health
Advertisements

Reducing Racial and Ethnic Disparities in Health Care
Template: Making Effective Presentation about Your Evidence-based Health Promotion Program This template is intended for you to adapt to your own program.
Retooling Transitional Housing
From Research to Advocacy
Using Logic Models in Program Planning and Grant Proposals The Covenant Foundation.
Healthy Lifestyles Forum August 26, 2011 Gretchen Kunkel, President KC Healthy Kids.
Shared Decision Making – a strategic framework for commissioners 2 May 2012.
Screen 1 of 20 Reporting Food Security Information Reporting for Results Learning Objectives At the end of this lesson you will be able to: understand.
Engaging Patients and Other Stakeholders in Clinical Research
LOCALISING CHILD POVERTY TARGETS: A TOOL KIT FOR LOCAL PARTNERS.
Systems Approach Workbook A Systems Approach to Substance Use Services and Supports in Canada Communication Tools: Sample PowerPoint presentation The original.
Assessing Progress For Sustainable Development
What is Advocacy? How Can it Help Us Achieve Our Goal?
5/17/2015 Nutrition Services Delivery and Payment- The Business of Every Academy Member Delegate Name Contact Fall 2013 House of Delegates Meeting Dialogue.
Trinity International Development Initiative Annual Development Research Week November 7 th, 2011 The Micro-foundations of Development: an Exploration.
Program Management n KSPE 4250 n Ch 2. Vision Statement n A concise statement that describes the ideal state to which the organization aspires. u Include.
PPA 503 – The Public Policy Making Process
Evaluation. Practical Evaluation Michael Quinn Patton.
© American Bar Association Effective Strategic Planning Henry F. White, Jr. Executive Director & Chief Operating Officer American Bar Association 10 th.
© IDEAS IDEAS-RELAC Joint Conference Bogotá, Colombia May 2007 Development evaluation: meeting the challenges of learning, ownership, accountability and.
Reporting and Using Evaluation Results Presented on 6/18/15.
From Evidence to Action: Addressing Challenges to Knowledge Translation in RHAs The Need to Know Team Meeting May 30, 2005.
Cover Slide Company Name
 2011 Johns Hopkins Bloomberg School of Public Health Best Practices in Tobacco Taxation Frank J. Chaloupka, PhD University of Illinois at Chicago International.
Promoting patient-centred healthcare around the world Patient Engagement in Patient Safety Jolanta Bilińska Secretary and Governing Board Member IAPO President.
M ISSION & V ISION S TATEMENTS. W HAT IS A MISSION S TATEMENT ? A Mission Statement Defines the Present State or Purpose of an Organization Answers 3.
University of Leeds Ethnicity and Cultural Diversity Network The Globe Centre, Accrington 22 nd September 2005.
1 Technical Communication A Reader-Centred Approach First Canadian Edition Paul V. Anderson Kerry Surman
SEEP Annual Conference November 2008 Fundraising Business Plan Pitch Outline Kim Alter Will Morgan November 4, 2008.
GAYC and GCCA Partnership. Two organizations, two missions GAYC The mission of the Georgia Association on Young Children is to encourage and support healthy.
Creating the Business Plan
1 Designing Effective Programs: –Introduction to Program Design Steps –Organizational Strategic Planning –Approaches and Models –Evaluation, scheduling,
Plan for the day MorningLunchtimeAfternoon Making every contact count Market place and networking Moving forwards, innovations and solutions.
Reaching New Heights... Integrating Marketing Chapter I Integrating Marketing in the Leisure Industry.
SOCIAL BUSINESS PLAN. SOCIAL BUSINESS  Social enterprise is a business that trades for a social purpose. The social aims of the business are of equal.
BCO Impact Assessment Component 3 Scoping Study David Souter.
Training Resource Manual on Integrated Assessment Session UNEP-UNCTAD CBTF Process of an Integrated Assessment Session 2.
Enhancing your Program through Developing Shared Vision and Mission.
State Documentation of Racial and Ethnic Health Disparities to Inform Strategic Action AHRQ 2011 Annual Conference September 21, 2011.
 Council Overview  Past Priorities and Recommendations  Current Priorities ◦ Promoting Equity in State Policies and Programs ◦ Adverse Birth Outcomes.
Covered California: Promoting Health Equity and Reducing Health Disparities Covered California Board Meeting March 21, 2013.
Presentation to Membership. A Recap of Our Process February 2009: Decision to renew strategic plan March 2009: Engagement of Berlin, Eaton.
Define Research Problem. 2 Management objectives: –To solve current problem facing company –To improve efficiency –To plan for future Current problems.
Evaluation design and implementation Puja Myles
Rural Healthcare Networks Director of Educational Programs, NCHN December 2015 Mary Kay Chess, PhD Creating Momentum in the Network: Effective & Engaged.
Funding Proposal Basics April Nigh Rotaract Meeting, November 9, 2009.
Language Studies and Academics Report Writing Types of Reports CM 2300.
AACN – Manatt Study In February 2015, the AACN Board of Directors commissioned Manatt Health to conduct a study on how to position academic nursing to.
Course Name: Principles of Marketing Code: MRK 152 Chapter: Nine Advertising and Public Relations.
CONVEYING PRIORITIES THROUGH POLICY BRIEFS This session will cover: 1.The purpose of policy briefs 2.Understanding the audience 3.Characteristics of policy.
External Review Exit Report Campbell County Schools November 15-18, 2015.
OUR FOCUS FOR 2011 TO 2012 The CfWI produces quality intelligence to inform better workforce planning, that improves people’s lives.
[SAMPLE PITCH DECK] Cover Slide Your pitch deck in 10 slides or less The purpose of your pitch deck is to hook the investor and get them to want to know.
Los Angeles Regional Food Bank All Agencies Conference 2017
Logic Models How to Integrate Data Collection into your Everyday Work.
Approach to guideline development
Leveraging Key Indicators to Drive Benefit Decisions
Annual Plan Earlier this week, the SNA Board reviewed the progress we have made to date on the new Strategic Plan that was introduced last year.
Policy briefs What are they? Paul Mundy
What is NASOMH? The National Association of State Offices of Minority Health (NASOMH) is the national association for the 47 existing State Offices.
Grant Writing 101.
Communication Tools: Sample PowerPoint presentation
Denver Office of Children’s Affairs
Clear Language and Organizational Change
Adapted from a presentation at the Rwanda First National Workshop on
Policy Change Department of Veterans Affairs
Communication Tools: Sample PowerPoint presentation
Grant Writing 101.
Introduction & Overview
Presentation transcript:

Using the Policy Brief as a Communication Tool for Stimulating Public Health Action Donna Nichols, MSEd, CHES DHPE Health Policy and Partnerships Director

Directors of Health Promotion and Education (DHPE) Mission To Strengthen, Promote, and Enhance the Professional Practice of Health Promotion and Education across the Nation with a sharpened focus toward health policy and health equity

What is a Policy Brief? *Offers a rationale for selecting a solution *Provides a course of action in a current policy debate *Decides an organizational position on a specific public health issue

Who is the audience? *Decision makers *Public Health Leaders *DHPE members *National and state partners and networks

What are characteristics of a successful policy brief? Remember to Keep It Simple, the Fewer the Words the Better, and Every Sentence should be meaningful! Here are a few descriptors.

Characteristics *Focused *Professional, not academic *Evidence-based *Limited *Succinct *Understandable *Accessible *Promotional *Practical and Feasible

What is the Purpose of the Policy Brief? *To convince the target audience of the urgency of the current problem or issue *To describe the need to adopt a preferred solution *To serve as an impetus for action

How is the Policy Brief Organized? Issue: Includes context and importance, who is affected, a succinct description of what is happening Background: Includes a thorough analysis of the issue Recommendations: Includes compelling actions that are substantiated by evidence and indicative of support by stakeholders and partners

Whats the Issue? *Context and Importance *Who is affected? *A description of what is happening now and policy implications

Sample Issues Americas racial and ethnic minorities have worse health than whites do, and they often receive a lesser standard of health care. People who have limited education or income or who live in poor neighborhoods have worse health and health care compared to those who are better educated or financially better off. Health Policy Brief: Achieving Equity in Health, Health Affairs, October 6, 2011.

Sample Issues Consumption continues to increase Studies continue to show negative health effects Price changes affect consumption Taxing alcohol and cigarettes has proved to be highly successful in reducing consumption and its consequences, resulting in major public health benefits. Rudd Report: SSB Taxes-An Updated Policy Brief, October 2012

What Background is included? *Evidence *Current Trends and Environment *Historical Perspective

What types of recommendations are included? *Options *Course of Action *Next Steps *Stakeholder and Partner Support *Compelling close

Sample Policy Recommendations Improvements in quality of care across the board in the US health care system, with particular attention to places where minority patients are likely to receive most of their care is needed. More attention to lessening or eliminating the drivers of poor health, including poverty, low levels of education, and the health and safety of neighborhoods is needed. Health Policy Brief: Achieving Equity in Health, Health Affairs, October 6, 2011.

Sample Policy Recommendations Excise taxes should be indexed to inflation to avoid erosion of the impact as prices rise. Sales taxes should be considered. Note: In states where groceries are not taxed, or are taxed at a lower rate than other goods, SSBs could be defined as non-groceries and taxed just like consumer goods. Rudd Report: SSB Taxes-An Updated Policy Brief, October 2012

In Summary Keep it short and to the point Avoid empty rhetoric and sweeping generalizations Aim to convince Cite specifics Be realistic Address the audiences needs (more important than solving the larger problem )

QUESTIONS

Contact Info Donna C. Nichols, MSEd, CHES Director of Health Policy and Partnerships Directors of Health Promotion and Education