Were still better placed than other regions – fact or fiction?

Best English city for quality of life Best English city for quality of life Green Capital Green Capital Highest GDP outside of London Highest GDP outside of London Economy doubled in the last 15 years Economy doubled in the last 15 years Street Party Capital of EuropeStreet Party Capital of Europe Highest performing city UK in Euro Innovation Index Highest performing city UK in Euro Innovation Index UKs biggest creative/media industries network UKs biggest creative/media industries network More green employees than any other city in UK More green employees than any other city in UK Cycling City, Happiest UK city and top 10 DK must see cities Cycling City, Happiest UK city and top 10 DK must see cities Highest graduate retention rate – 17 years in a row Highest graduate retention rate – 17 years in a row

What sort of place is Bristol? How would it like to be seen by the outside world in 20 years time? What characterises the city? How can it project itself as an ambitious, leading European city? How can it attract talent, tourism and trade?

Identifying our competitive strengths our edge our personality our difference our assets our DNA What is place making?

Persuade people to come and: live,work,invest, do business, study and visit (economic development) Why is it important?

CreativeInnovativeUnorthodox

OriginalModern

Animate the city!

Communicate the DNA

Bristols biggest asset?

Thank you