CD DIGI-PACK RESEARCH By Gresa Hisenaj I have used the internet and found some related searches which is useful to analyse and make for my own CD. I.

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CD DIGI-PACK RESEARCH By Gresa Hisenaj

I have used the internet and found some related searches which is useful to analyse and make for my own CD. I have chosen 'Sneakbo's CD cover to remotely match the images I took for my CD front cover, CD back cover, booklet, in-lay and CD individually. Sneakbo is a signed artist from South London who many rap/hip-hop fans in the UK and worldwide listen to, so I chose him as an inspiration. In order to make our digipack products of a CD cover and press-ad, I would need to research the conventions of rap/hip-hop CD first. Sneakbo’s CD cover

…and used rapper T.I CD cover from the United States! There are many aspects to consider when producing a CD and these consist of; The use of the location Posture of the artist Eye-contact Clothing Edits Props Meaning of the image All these elements would make every part of the CD cover, In-Lay, booklet and back cover so researching other rap/hip- hop artists would help build my own ideas for each of the parts of my CD digipack.

In majority of rap/hip-hop CD covers there is a parental advisory logo which I will include as a convention of a typical rap/hip-hop CD cover. The logo is used on albums if the songs contain excessive use of profane language and/or sexual references, in which case my artist's song's does contain these elements. The logo is also a marketing tool.

ANALYSING RAP/HIP-HOP CD COVERS Simple clothing (a hoodie) Background of a park; outdoors; simple editing Album name ‘Jetski Wave’ in a different font Artist is looking at the camera; simple look (seriousness) Hand pose – popular in youth culture; brings attention to audience’s eye Artist name ‘Sneakbo’ different font – effective yet simple Parental advisory logo – a marketing tool; explicit content

ANALYSING RAP/HIP-HOP CD COVERS Parental advisory logo – a marketing tool; explicit content Simple clothing (a hoodie) most rappers wear these type of clothing – stereotype/represen -tation Artist name ‘T.I’ in a very simple font in colour which makes it stand out The black and white background is effective Hand pose – popular in youth culture; brings attention to audience’s eye

Examples of CD booklets Eminem’s CD booklet from album ‘Bad Vs Evil’ Notorious & Tupac CD booklet