San Diego Crew Classic San Diego Crew Classic ® SDTMD Presentation February 14, 2014
San Diego Crew Classic Crew Classic ® An Iconic San Diego event Long history and tradition National and international recognition One of the largest rowing regattas in the USA 2 THANK YOU
San Diego Crew Classic MEDIA Exposure Advertising Rowing Media Ad Campaign Social Media Platforms Travel / Tourism Press Over 1 billion media impressions worldwide Live Streaming 3
San Diego Crew Classic THE RIGHT Programs Top rowing clubs and universities – High Caliber Competition 4,000 athlete participants High existing / potential income levels Geographically diverse background Likely to return to San Diego in the future 4 *** Past Participants ***
San Diego Crew Classic ROAD MAP Long term sustainable growth Goals of reducing reliance on TMD Growing the Event = + Building on our Success
San Diego Crew Classic 2014 Funding REquest Advertising$50,000 Team Payout$60,000 Travel$6,000 Research$4,500 TOTAL$120,500
San Diego Crew Classic TMD Roi 7
San Diego Crew Classic 8 SAN DIEGO CREW CLASSIC