A Fresh Approach to PR and Marketing Victoria Fellowes, Shine PR and Marketing M)
Benefit of PR Free and paid papers BBC Radio Need all information supplying: –Detail –Quote –Image (state credit) – ed without attachments Do your research: give them a call
Benefit of PR Events: use of local societies, Preston Guild Utilise knowledge of members Charitable donations Successes in supporting activities In-house promotion
Benefit of Internet
Partnership working: local businesses Supplementary websites Upcoming events Social media
Benefit of research New and repeat business Members Determine satisfaction and improvements Collect information Identify a need for development grants Promote future activities: a free method Data management system
A Fresh Approach to PR and Marketing Any questions?