External Agency Budget for both campaigns
Agency budget for youth facing & private sector campaign – including any media buying required is £49,000 per year. This is a one year campaign with contract renewal if both parties wish to continue. Youth campaign budget should be £40,000 Private Sector campaign spend should be £9,000 Success for the agency is generating the targeted enquiries – not on programme retention or income generation. Success achieved against targets will be reviewed after six months and then a year. If 100% success is achieved at the end of the first year, agency will receive £1,000 bonus, payable at the end of the financial year. Then again at the end of the second year. Contract period is for one year, with renewal if targets are achieved. If they are not achieved, we have the right to cancel. Agency Budget
Year One Budget for youth and private sector campaign £49,000 agency fee, production and media buying + £1000 bonus if target met _______________________ £50,000 Year Two (following March review and contract renewal) £49,000 agency fee, production and media buying + £1,000 bonus if target met ________________________ £50,000 Agency Budget