Moët Hennessy-Louis Vuitton

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Moët Hennessy-Louis Vuitton L.V.M.H. Moët Hennessy-Louis Vuitton LVMH Moët Hennessy-Louis Vuitton

LVMH Moët Hennessy-Louis Vuitton Presentation of LVMH LVMH Moët Hennessy-Louis Vuitton LVMH-Moët Hennessy Louis Vuitton

LVMH Moët Hennessy-Louis Vuitton 5 activities Wines and spirits (16%) fashion and leather goods (22%) perfumes and cosmetics (25%) selective distribution (35%) watch and jewellery(2%) LVMH Moët Hennessy-Louis Vuitton

LVMH Moët Hennessy-Louis Vuitton The history 1971: creation of Moët Hennessy 1987: creation of LVMH 1988: acquisition of Givenchy 1991: acquisition of Pommery 1993: acquisition of Christian Lacroix and Kenzo … 1999: acquisition ofKrug, Château d’Yquem, Bliss, Hard Candy, Chaumet, TAG Heuer... LVMH Moët Hennessy-Louis Vuitton

LVMH Moët Hennessy-Louis Vuitton The history 1743: Moët & Chandon 1765: Hennessy 1780: Chaumet 1828: Guerlain 1852: Le Bon Marché 1854: Louis Vuitton 1946: Christian Dior 1996: Bliss LVMH Moët Hennessy-Louis Vuitton

LVMH Moët Hennessy-Louis Vuitton The LVMH’s values Creativity and innovation Image of quality Dynamism and ambition LVMH Moët Hennessy-Louis Vuitton

LVMH Moët Hennessy-Louis Vuitton Current topics Sales up 16 % Operating income up 22 % Net income up 59 % Strong recovery in selective retailing and Asia LVMH Moët Hennessy-Louis Vuitton

Innovation : a key driver High sucess of new products Several new launching New distribution concept LVMH Moët Hennessy-Louis Vuitton

Rebalancing of geographical mix 1998 1999 LVMH Moët Hennessy-Louis Vuitton

A stronger organization linked to a solid financial position A new management structure A strong balance sheet LVMH Moët Hennessy-Louis Vuitton

LVMH Moët Hennessy-Louis Vuitton Financial data (In Euro millions) 1994 1995 1996 1997 1998 Net sales 4 263 4 539 4 747 7 322 6 936 Gross margin 2 747 2 991 3 123 4 572 4 396 Income from operations 1 065 1 110 1 070 1 268 1 184 Net income from operations 603 639 679 742 525 Cash flow from operations 772 904 851 1 163 571 Industrial investments 164 153 160 310 408 Stockholder's equity 4 625 4 725 5 288 6 178 6 316 LVMH Moët Hennessy-Louis Vuitton

Consolidated balance sheet LVMH Moët Hennessy-Louis Vuitton

LVMH Moët Hennessy-Louis Vuitton Gearing LVMH Moët Hennessy-Louis Vuitton

LVMH Moët Hennessy-Louis Vuitton

LVMH Moët Hennessy-Louis Vuitton

LVMH Moët Hennessy-Louis Vuitton Bibliography www.lvmh.fr Louis Bergeron, (1998), Les industries du Luxe en France, Paris, Editions Odile Jacob. Roland Barthes, (1967), Systèmes de mode, Paris, Le Seuil. LVMH Moët Hennessy-Louis Vuitton