Using Social Media in Health Promotion Gloria Tsang, RD Founder of HealthCastle.com.

Slides:

Advertisements

Similar presentations

Social Media Marketing Presented by Jacob Richman TechShoret Conference, February 26, 2009.

Advertisements

& Building Your Business with the NEW media Runa Magnusdottir Founder Connected-Women.com Co-Founder BRANDit.

What’s all this TALK about SOCIAL MEDIA? By: Carissa Caricato & Annie Morales.

THE EVOLUTION OF JOB SEARCH: GOING DIGITAL Elena Di Fiore, Director of HR Management Consulting.

Content Hosted on JDSupra.com. Alerts, articles, blog posts…

Using LinkedIn. LinkedIn At A Glance LinkedIn is a social network aimed toward professionals More than 50 million users Usually seen as an online version.

George Inch 30 years Transport & Logistics Senior Management /Director level Sales, Marketing, Operations BRS Exel Unipart Tibbet & Britten DHL Sitting.

Social Media Intro to Business & Marketing. The most three most trusted forms of advertising are: Recommendations from people I know - 90% Consumer opinions.

Social Media Management Social Media Strategy. Land page we want our audience to land on Blogs Provides credibility for social media accounts High ranking.

Lecture 11 Social Media & its Impacts on Society.

How to Leverage Social Media for Business Success.

SEO & SMO Working Plan Copyright © Orion Computech | | - | Skype: - vishal.orion.

Skill Build: using the internet for business by Samantha Deakin theweb.co.u k.

+ The Business of Social Media. + Traditional Media Content Production One to Many Communication Performance / Talent Distribution Promotion and Marketing.

Adriana Iordan Web Marketing Manager / Avangate Social Networking Media How the software authors should use it?

Welcome Social Media Basics. Who: Three social chicks with a passion for engagement, collaboration and building relationships online and

8/16/2015 Search Engine Optimization (SEO). Keyword Research After closely monitoring the competitors we have come up with the business keywords that.

Warm-up  Click on the link below and read the article. Jot down 5 interesting facts  social-media-facts-and-statistics-you-

Integrated Web Marketing for Xerox Agents Innovative Marketing for Office Technology Resellers Practical Strategies for.

+ Social Media Emily Robinson Empowered Women International Social Media Intern Wednesday, April 23 rd, 2012.

Marketing done by social interactions – Likes – Shares – Comments FREE! (suppose to be)

Current Status of Social Technology at AIAA. Background 2.

Cooking Up Marketing Ideas For Your Association By Cassandra Johnson.

Building your brand as a recruiter using social media tools Esther Riesenbeck

Creating an Online Professional Presence Using Social Media.

Twitter, Facebook, Linked In Social Networking and Branding for the Real Estate Professional.

Online Marketing & Social Media for Voluntary Organisations Mike Hughes Microsoft Ireland

WEB CONTENT MARKETING PRESENTATION June WEB CONTENT MARKETING THE WEB HAS CHANGED THE WAY WE LIVE. NOW IT’S CHANGING THE WAY WE BUY.

Social Media for Administrators and Teachers Candice Hoyt Toolbox for Teaching Stacy Erickson Organized Social Media.

Hawaii Clean Energy Initiative Online Presence. Social Media Utilize promotions to drive social activity and engagement Objective: Generate “noise” across.

Influence of Social Media

Art of Social Relation Good Social Relation is the Key to success S.Raj Kumar.

The Job Search - Social Media A Student’s Perspective.

Understanding and Using Social Media. Attention Overload.

SOCIAL MEDIA & THE JOB SEARCH Show everyone you’re a valuable professional without telling anyone you’re actually on the hunt. UW SMC – Spring 2012.

Social Media 101 An Overview of Social Media Basics.

TalkisCheep.com 2011 Media Kit Prepared by Africa Hannibal, Founder & CEO “The First Location Based Coupon & Loyalty Reward Social Network ”

Social Media Training and Information Session Marissa Sollows - FCNB.

 Digital PR combines traditional PR with content marketing, social media and search engine optimization  Converts static news into conversations by.

3M Corporate Marketing & Communications3M Corporate Marketing & Public Affairs Integra Workshop Kirstie Heneghan November 2012 The Potential of Social.

Hawaii Clean Energy Initiative Online Presence. Social Media Best Practices Leverage Networks Generate “noise” Influence Search Expand Reach.

Why Social Media? Week #2 Social Media Marketing.

Marketing through Social Media Presented by the Monroe County Public Library.

Hawaii Clean Energy Initiative Online Presence. Social Media Best Practices Leverage Networks Generate “noise” Influence Search Expand Reach.

Public Relations & Social Media

 Steve Craig  A Sacramento native and graduate of UC Davis  Over ten years experience working with web technologies  Associate Product Manager for.

How to Present Yourself Online LinkedIn, Facebook and Twitter Created by benoit marketing llc.

New Age of Digital Marketing Social Media Marketing  Many people knows Facebook and Twitter is the p0pular social medium to connect your friends and.

Social Media—how really important is it? Creating a step-by-step plan for your business success. Facebook, YouTube, Twitter and LinkedIn Presented by All.

Online Ad Management & Your New Marketing Secret Weapon.

Brand building utilizing online profiles. Online IdentityOnline Identity.

2010: The New Ways to be Found Online Using Word of Mouth to Generate Business Leads.

Grow Your Business with Social Marketing

Social Media Management for Restaurants Media Influence for your Prominence.

BEACHLINK WEBINAR. WELCOME TO BEACHLINK BeachLink is the exciting new social network designed for members of the Redondo Beach Chamber of Commerce & Visitors.

INTRODUCTION TO SOCIAL MEDIA. MARKETING TOOL Global Networking 24/7 Building a Following Giving to Others Building Quality Relationships Online Sales.

Public Relations & Social Media. Public Relations What is.

TITLE Date Social Networking: Crafting the Perfect Social Media Strategy.

Solomo marketing.

Social Media Marketing

Introduction to Social Media Marketing

Digital Media plan EQ Solution.

Online Marketing For Transport

Social Media Marketing Strategy Template

Julia Claire Campbell, MPA

SOCIAL NETWORK 82% 60% 45% 26% 12% INSTAGRAM FACEBOOK TWITTER GOOGLE+

You don’t have to struggle with your

What is Public Relations? PR vs. Advertising

Social Media Essentials to Help You Spread Your Message Effectively

Social Media Marketing Strategy Template

Presentation transcript:

Using Social Media in Health Promotion Gloria Tsang, RD Founder of HealthCastle.com

Where is HealthCastle? Trusted. Fun, & Practical.

What Could (or Should) You Do on Social Media? Balancing Company and Personal Brand Which Social Media Platform Works for You? Objectives Trusted. Fun, & Practical.

Prior to 2007: tradition PR Need to broaden our audience Social Media: free Why? Trusted. Fun, & Practical.

Social Media Trusted. Fun, & Practical.

Social Media Trusted. Fun, & Practical. Q. Well, what to broadcast? A. Fresh content relevant to your audience.

Social Media = Networking Trusted. Fun, & Practical. Local professionals, RDs, foodies, editors Whoever made a comment on your blog Friends and readers Your online resume ***

Too much Social Too much Media When imbalance strikes….. Trusted. Fun, & Practical.

On Twitter: We interact with PEOPLE Balancing Company vs Personal Brands Trusted. Fun, & Practical.

Waste Some Time What Do You Do on Facebook? Trusted. Fun, & Practical.

On Facebook: Business Page What Do You Do on Facebook? Trusted. Fun, & Practical.

What Do You Do on Facebook? Trusted. Fun, & Practical. An Initiative

What Do You Do on Facebook? Trusted. Fun, & Practical. Market Your Event

What Do You Do on Facebook? Trusted. Fun, & Practical. Ooooooo….. A secret group.

Videos! Trusted. Fun, & Practical. Start a YouTube Channel

Videos! Trusted. Fun, & Practical. A campaign or a short message

My latest addiction….. Trusted. Fun, & Practical.

Pinterest Trusted. Fun, & Practical.

Choose an appropriate platform for our target audience Google Buzz introduced in Feb 2010 Case Study: A lesson for us Trusted. Fun, & Practical.

The result? What we should have done? What works for Mashable doesn’t always work for us HealthCastle.com  Women / Mashable  IT-savvy men Check our member base Yahoo: 30 % Hotmail: 18 % Gmail: 13 % Case Study: A lesson for us Trusted. Fun, & Practical.

Goals? Connect with like-minded professionals? Share your passion and talents? Look for a job? Get more clients? Market a campaign? Audience? How Much Time? So, Which Platform? Trusted. Fun, & Practical.

A silver bullet Part of a marketing mix Social Media….. Trusted. Fun, & Practical.

Share your passion & Start a blog Utilize LinkedIn Connect with me on FB so I can add you to the secret group Start connecting! Today! Trusted. Fun, & Practical.

Linkedin.com/in/gloriatsang Connect with Me!