Getting Analytical Introduction to Google Analytics Presented by Brad Riley, Project Manager – Northwoods Software.

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Presentation transcript:

Getting Analytical Introduction to Google Analytics Presented by Brad Riley, Project Manager – Northwoods Software

What Well Cover Google Analytics Tools Answers to Common Questions Live looks at Google Analytics

Google Analytics Tools - Visitors

Google Analytics Tools – Traffic Sources

Google Analytics Tools - Content

Google Analytics Tools - Goals

How to Answer Common Questions What is the most common path a visitor travels through my site? What are the top exit pages? What pages have the lowest page views? How do I set up and measure a goal? What is a good bounce rate? How do I exclude internal traffic from my results?How do I exclude internal traffic from my results?

Google Analytics Tools - Goals

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