Fashion Bloggers – The new era of Influencers Amna Al Falasi.

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Presentation transcript:

Fashion Bloggers – The new era of Influencers Amna Al Falasi

What are we going to discuss? Definition of a Fashion Blog Why become a Fashion Blogger The Power of Fashion Bloggers Types of Fashion Blogs How to monetize from a Fashion Blog Tips for Fashion Bloggers Tips for Brands working with Fashion Bloggers Questions & Contributions

Definition of a Fashion Blog Fashion blogs are online personal journals that covers the fashion industry in terms of fashion trends, style, clothing, lifestyle and celebrity fashion.

Why become a Fashion Blogger? Find a creative outlet Establish a networking base Build your resume Showcase talent Develop friendships Opportunities

The power of Fashion Bloggers Challenge the dominant perception of fashion visual culture Promote new fashion trends & street style Fashion news are updated faster than other fashion mediums A valuable asset to fashion designers Encourage readers to voice out their own opinions Create job opportunities Influence the media

Types of Fashion Blogs By Ownership By Writers Expertise

How to monetize from a Fashion Blog Focus on establishing good relationship with brands Use the blog as a portfolio to get other jobs Teach a class from the blog Sell a sponsored Post Open a shop from the blog Become a brand ambassador Sell ad spaces Sell services from the blog

Tips for Fashion Bloggers Find your passion Be clear about your objectives & goals Treat your blog as a resume Show your support to the blogger community Respect your readers Don't settle for less than your worth

Tips for brands working with Fashion Bloggers Be clear about your intentions & objectives with bloggers Maintain a long term relationship Give feedback on results to bloggers Respect and value a blogger's job and time Negotiate a favorable fee when working with bloggers

Questions & Contributions

Resources

Thank you! Blog: amnaatelier.blogspot.com Facebook AmnaAtelier Instagram elmanez