Socioeconomic Impact of Tourism Centres in the Northern Finland Kari Aalto, Manager of International Affairs Council of Oulu Region.

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Presentation transcript:

Socioeconomic Impact of Tourism Centres in the Northern Finland Kari Aalto, Manager of International Affairs Council of Oulu Region

General information - Northern Finland Population density 4,4 / km2 Lapland 2/km2 Oulu Region (Obj. 1 areas) 3,85/km2 EU average 121/km2 Population Lapland Oulu Region Total area ~ km2 Lapland km2 Oulu Region km2 Kari Aalto, Council of Oulu Region

Tourist Centres in Lapland Kari Aalto, Council of Oulu Region

CASE LEVI AND RUKA KUUSAMO (municipality) ~ inhabitants Supply of labour persons Employment RUKA (tourist centre) beds ( in Ruka) Used capacity 44,6% Kari Aalto, Council of Oulu Region KITTILÄ (municipality) ~6 000 inhabitants Supply of labour persons Employment LEVI (tourist centre) beds Used capacity 55,4% Data Pekka Kauppila Unversity of Oulu

CASE LEVI AND RUKA 2 RUKA Jobs Ruka (tourist Centre) +30% Kuusamo (the whole municipality) –13% Jobs at private companies Ruka +195% Kuusamo +66% Kari Aalto, Council of Oulu Region LEVI Jobs Levi (tourist centre) +120% Kittilä (the whole municipality) – 17% Jobs at private companies Levi + 197% Kittilä +88% Data Pekka Kauppila Unversity of Oulu

TOURISM FIGURES KUUSAMO ~ 1 million travellers Tourism income 71 million € holiday apartments / cottages Kari Aalto, Council of Oulu Region LAPLAND ~ 1,6 million travellers Tourism income 324 million € holiday apartments / cottages

Mines, ores and significant occurrences in Lapland Kari Aalto, Council of Oulu Region

Big Industries in the North Calotte Kari Aalto, Council of Oulu Region

Kuusamo ICT Program Five Point Program Develop ICT Utilize ICT in Business ICT infrastructure Involvement of Interest Groups Improve ICT Image Results 250 eLearning students 250 new jobs in ICT 15% out of employed found new jobs Competitive advantage from ICT infra ICT linked with tourism National and International recognition Kari Aalto, Council of Oulu Region

SOCIOECONOMICAL IMPACTS OF TOURISM CENTRES’ DEVELOPMENT (including EU funding) Population increased, though centralized Population structure more favourable Gender structure healthier Age structure healthier Workforce increased Source of livelihood mainly from service sector Economical balance of resources good Employment rate increased Unemployment rate decreased Workplaces in private business increased Kari Aalto, Council of Oulu Region

SOCIOECONOMICAL IMPACTS OF TOURISM CENTRES 2 Service level in municipalities higher Infrastructure better Better roads Better flight connections Accessibility and connectivity higher Better image More tax incomes More comfortable residential environment Natural and cultural environment in balance Kari Aalto, Council of Oulu Region

Thank You !