Web Portals in Social Dialogue - Case the Raksa.net Arja Koski

Arja Koski The Confederation of Finnish Construction Industries RT 22

Arja Koski The Confederation of Finnish Construction Industries RT 3 CONFEDERATION OF FINNISH INDUSTRY AND EMPLOYERS CONFEDERATION OF FINNISH CONSTRUCTION INDUSTRIES RT BUILDING CONSTRUCTION DIVISION 6 regional offices and 9 districts Helsinki Regional Office Uusimaa District Turku Regional Office South-Western Finland District Satakunta District Tampere Regional Office Central Finland District Ostrobothnia District Kouvola Regional Office Lahti-Kyme District Kuopio Regional Office Eastern Finland District Oulu Regional Office Northern Finland District Lapland District SPECIAL CONTRACTING DIVISION Finnish Asphalt Association Finnish Roofing Association Federation of Floor and Wall Covering Contractors Finnish Association of Heating, Plumbing and Ventilation Contractors Federation of Painting and Decorating Contractors in Finland Central Association of Earth Moving Contractors in Finland Finnish Association of Industrial Bricklayers PRODUCT INDUSTRY DIVISION Concrete Industry Wood Products Industry Building Materials Industry Constructional Steelwork Industry

Arja Koski The Confederation of Finnish Construction Industries RT 4 Other Industry Youth Sites  metal, engineering and electronics industry   forest industries 

Arja Koski The Confederation of Finnish Construction Industries RT 5 Construction Industry’s Problem  3D industry reputation  Dirty  Dangerous  Demanding  result  not considered as an attractive career and/or education choice

Arja Koski The Confederation of Finnish Construction Industries RT 6 Next Step Employment and Education Fair ´Participants in 1998  Confederation of Finnish Construction Industry (RTK)  Finnish Association of Construction Product Industry (RTT)  Finnish Construction Trade Union

Arja Koski The Confederation of Finnish Construction Industries RT 7 Next Step Employment and Education Fair in 2001  Confederation of Finnish Construction Industry RTK  Finnish Association of Construction Product Industry RTT  Finnish Construction Trade Union  Association of Finnish Construction Engineers and Architects RIA  Finnish Construction Managers and Engineers RKL  HVAC Association of Finland SulVI  Federation of Private Building Employees RAL  Association of Civil Engineers RIL  Finnish Association of Architects SAFA  Finnish Association of Building Owners and Construction Clients  Finnish Real Estate Federation

Arja Koski The Confederation of Finnish Construction Industries RT 8 Vision of the Future  from 3 D to 3 P  Professional  Productive  Progressive  to be a world class builder in the knowledge age

Arja Koski The Confederation of Finnish Construction Industries RT 9 theRaksa.net Participants in 2001  Confederation of Finnish Construction Industry  Finnish Construction Trade Union  Association of Finnish Construction Engineers and Architects  Finnish Construction Managers and Engineers  HVAC Association of Finland  Federation of Private Building Employees

Arja Koski The Confederation of Finnish Construction Industries RT 10 The Project - I  project group  communications and education officers from the participating associations  production company  selected after tender  contents of the site  each party responsible for providing the material of their respective areas

Arja Koski The Confederation of Finnish Construction Industries RT 11 The Project - II  started in June 2001  site opened in November 2001  total cost approximately euros  site itself approx euros  teachers’ material approx euros  division of costs  Confederation of Construction Industries 1/3  Construction Trade Union 1/3  1/3 divided between other participants

Arja Koski The Confederation of Finnish Construction Industries RT 12 Lessons from the Project - I  choice of technical solution  can you update the site yourself  if not, what is the cost  future of the site  who is responsible for updating  how to develop it in the long run  how the costs are divided  web-site for young people requires continuous development in order to keep it attractive  development requires resources: people and money

Arja Koski The Confederation of Finnish Construction Industries RT 13 Lessons from the Project - II  common interest + common sense = theRaksa.net  cost efficient project  all parties treated equally  no need “to invent your own wheel”  creates the positive image of the industry  all parties are committed to the cause  from the web-site into a brand  using the name in other joint youth projects