The welfare sector – an industry for the future new employees up until High level of retirements ( ) … - ….and greater demand for welfare services (90 000)
Changes in society - More young and older people - Growing regional differences - Generation shift - Greater mobility - Technological development
The jobs of the future are in welfare services -Key technical skills -Specialist doctors -Dentists (some regions) - Preschool teachers - Teachers (some subjects) - Assistant nurses - Specialist nurses
We have engaging jobs
What are the challenges? - Rewarding work done well - Strengthening leadership - More people given opportunity to work more - Highlight jobs and results
Sweden’s Most Important Jobs … … a four-year communication initiative
Facts
Shaping opinion Göteborgs-Posten 10/ Dagens Samhälle 28/ Länstidningen Östersund 25/ SvD Näringsliv 23/ Aftonbladet 6/ Södra Dalarna 22/5 2012
Tools for employers - The magazine Sveriges Viktigaste Jobb - Events, roller banners, films, etc.