MGIS 410: ELECTRONIC COMMERCE INFRASTRUCTURE AND MANAGEMENT e-commerce at & Prepared by Güçlü BACAK
1st and unique online hot-meal delivery in Turkey Talking of 2003: 450 member resaurants, 35,000 reg. Users 29,500 food types orders/month $180,000 turnover/month 2.5 X increase in # of orders in 1 year ( talking ) Talking of today: 650 member restaurants 70,000 reg. Users 2 x growth in one year Target: be the best and stay in the system. Biggest competitor: “ We do not care about your credit card ! “ Just 5 click away from food Advantages: recent menus, prices and promotions No need to keep restaurant tel. numbers Save money and time by not using telephone Custom delivery time No need to use credit card Thawte SSL 128bit enc. Disadvantages: Low internet penetration Limited market Yemeksepeti.com
Connects buyer & seller 112,000 active member 2,000 new announcements / day As a result of $1mil. investment 35,000 ads ,000 registered members 24 good categories Different income models: Announcements with photo Regular written announcements Monthly charges from member firms Advertisements Category types : Real estate Computer Automobile Jewelry Cosmetics Job announcements Electronics (home / mobile) everything sahibinden.com
A perfect option in e-commerce Afraid of abusement of your credit card number in internet ??? Use virtual card. not physical, but electronic. Easy & Safe GarantiBank DenizBank HSBC
REFERENCES us12.html us12.html us17.html us17.html
PREPARED AND PRESENTED BY GÜÇLÜ BACAK