Promoting yourself on Facebook Lindsey Jacobs

Facebook.com The 2nd most used website next to Google More than 800 million active users About 700,000 people join daily Great way to promote your business

Business From Facebook Ability to reach people you otherwise wouldn’t stay in contact with High school classmates Grade school classmates Friends of friends

Personal Page Don’t post too often (people might block you) Don’t post anything you wouldn’t want your clients to see Mention real estate, but not all the time Occasionally ask for business on your wall

Personal Page Talk about your successes Add your clients as friends “Like” your friends & clients posts & pics It will bring them back to look at your page Set privacy settings – only friends see your photos

Fan / Work Page Search in Facebook: “Create a Page” Click the “Create a Page” that is provided by Facebook Click Local Business Chose your business: Real estate Follow the steps Facebook will link it to your personal page

Getting to your Page From your personal Facebook page: Down arrow next to Home (Top right corner of screen) Use Facebook as: pick your work page

Setting up your Page Edit Page (Top right corner of work page) Your settings on left hand side of screen  Check both boxes:  Posting Preferences (When you post on your work page chose if you want to post as your personal page or the work page  Enable notifications so you know when someone posts on your page

Setting up your Page Edit Page Manage Permissions Default Landing Tab (Chose what people see first when they search for you)  Your wall  Info page  See my listings  Photos  Events  Links

Setting up your Page Edit Page Basic Info Add personal website, & phone numbers Description – Talk about yourself, explain what type of business you’re looking for About – Shows up on your home page under the picture  Want to search for homes like an agent? Click on this link for a FREE account: Profile Picture Use your work photo

Setting up your Page Edit Page Manage Admins If you have a team or want someone else to be able to post on your page Type in their name and add them

Work Page Posts Don’t over post (more than once or twice a week) Be relevant & informative Post about office events & then post those photos “Like” Coldwell Banker Gundaker & your office page Share interesting articles from other sources on your page Coldwell Banker Gundaker NAR News Sources

Invite Friends Make sure your page is active and filled out Make a couple wall posts Suggest to friends Log in under personal page Search in Facebook for your page Right side of page click “Invite Friends” Click the names of friends to invite

Facebook Signature Sending a message Add your website in your signature It will automatically put a link to your web site with a photo from your site

Facebook Tips Add “See My Listings” from Realtor.com Search in Facebook “See My Listings” follow the steps Add a Facebook like button to your personal web site Will drive traffic back and forth

Facebook Tips Check your notification settings Down arrow, account settings, notifications Chose the alerts Receive when someone tags you in a photo Receive when someone mentions you in a post Always log out when on a shared computer If you log in from a phone - change your password if the phone is ever lost or stolen

Questions