Task 4- P4 Conduct primary and secondary research for a selected product/service making use of identifiable sampling techniques.

What makes a good questionnaire? Include a purpose of the questionnaire Write a concise questionnaire Use appropriate language Don’t include leading questions Use a combination of open and closed questions Put your questions in a logical order Balance rating scales http://www.accesscable.net/~infopoll/tips.htm

Secondary Research Use official and company websites Avoid wikipedia for research Check the date the website was published/ updated. Check the source of any data Cross check the information provided with a reputable website.

Task You need to firstly put together your primary research. This must be checked before the research is carried out. Secondly carry out your secondary research Make sure you follow the top tips of secondary research