L2 Business Unit 2: Business Organisations D1. Assess whether a selected business meets its aims and objectives. Need to research Not just from the internet-

Slides:

Advertisements

Similar presentations

L2 Business Unit 2: Business Organisations

Advertisements

Innovation Success and Failure in America By: Christian Hammerdorfer and Tori Churchill.

Apple Computer Inc. Case Analysis.

A PPLE I NC.. What is Apple Inc.? Apple Inc. is an American multinational corporation Design electronics and computer software As of January of 2010,

Tracy Wang Computer8 December 2010 Apple. 1.Apple company 2.Mac 3.iPod 4.iPhone 5.iPad 6. Apple TV.

› A sum of money paid regularly (typically quarterly) by a company to its shareholders out of its profits (or reserves). › A payment divided among a number.

OneDrive for Business Introduction First Time Use First Time Use Access from Computer Access from Computer Access from Internet Access from Internet Access.

Mission Statement Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork, and professional software. Apple leads the.

Contents What is WebOS Types of WebOS History of eyeOS Current eyeOS

Exclusivity and Tying Microsoft’s aim: to exclude rivals and potential rivals. Practice of MS: Tying. Exclusive contracts.

Apple’s iPad Ze Ling Goh Verna Aguilar Anne Zimmerman.

Introduction.  Detailed Description  Ownership & Legal Structure  Skills & Experience  Competitive Advantages.

YOUR INTERNET EXPERIENCE

4 P’s of Marketing.

Voice over internet protocol (VOIP) November, 2007 SIM Mobile Services Ltd Phone , Mobile ,

Marketing Vocabulary. Market Advertise or promote an item or service.

Operating Systems. Software Software – the instructions that make the CPU do useful things Divided into two main categories – System software – Applications.

COMPANY ANALYSIS: IPHONE Nicole Webb. NATURE OF APPLE: Established 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne as Apple Computer Publicly –Traded.

By: Esteban Lombardi Federico Casanova Brian Havas.

True or False? Marketing is about making sure the company accounts balance.

Too Zune to tell? Insert names here:. Situational Analysis – 5Cs Company Microsoft Competitor Apple Context Portable music players Collaborators Wal Mart.

Introduction to Mobile Computing CSE 390 Fall 2010.

MacCharger Patrick Gormley, Justin Lebans, Jeff Taylor, Liam MacDonald.

The Theory of Hospitality and Catering Dynamic Learning published by Hodder Education © 2011 D Foskett and P Paskins Promotion and selling.

According to TechNet (2010), Digital media refers to audio, video and photo content (graphics) that has been encoded, in other words, digitally compressed.

APPLE Inc. “THINK DIFFERENT”. “Change the World through Technology ” On April 1, Apple Computer Inc. STEVE JOBS & STEVE WOZNIAK & RONALD WAYNE.

4 Ps Price Promotion Product- going to look at today Place.

LO1:To be able to define the term aims LO2: To be able to define the term objectives Lo3: To know what Aims and Objectives are for an organisation LO4:

Marketing Chapter 1 Review for TEST PLEASE PAY ATTENTION.

Technological Innovations IPhone Released June 9, 2007 One of the first real “smartphones” released. Used an accurate touch screen that replaced.

Karen Devaney Saoirse Murray Olivia O’Hara Eamonn Sweeney.

Cloud of Clouds for UK public sector. Cloud Services Integrator.

VERTU phone Nokia – aiming at a particular segment of the market, phones range from £2,000 to £150,000. very high profit margin Hand built phones, adding.

Project 2 Gil Korenblit Lab Sec. 0028/Lecture Sec Rajeev Verma Tom Nedorost Rajeev Verma Tom Nedorost CGS 1060 University of Central Florida.

Mission Statement Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork, and professional software. Apple leads the.

EMBEDDED OPERATING SYSTEMS. DEFINITION An embedded operating system is a system for embedded computer systems These operating systems are designed to.

Contents This presentation will feature a perspective of what our lives would be like without the presence of computers. Including what products may.

The Marketing Mix: Product Lesson 1 P6. Competence Development Reasoning (I2): you will develop your reasoning skills by assessing how effective an organisation’s.

An Apple A Day … The Apple Phenomenon. An Apple for Everyone Founded : 1976 First Retail Store : 2001.

Ajay Babar Publishing an Application. Steps:- 1. Understand publishing process. 2. Test for App quality. 3. Determine country distribution. 4. Confirm.

1 Marketing Image Fx An Introduction to Marketing Exclusively At.

Suzanne Tanner Becky Wetherington February 2012.

The 4Ps of Marketing A Marketing Mix. Marketing Mix  Product  Promotion  Price  Placement.

Paul Hassall Pets At Home Mobile Commerce Deployment.

Marketing Mix. The marketing mix The marketing mix is also known as the 4Ps: Product Price Place Promotion.

Apple, Inc. By: Stephanie Aronica & Aria Yanicki.

MARKETING MIX. What is Marketing Mix? The marketing mix is the combination of marketing activities that an organisation engages in so as to best meet.

The marketing mix Candidates should be able to: Define the marketing mix Assess the influences on the marketing mix such as finance, technology and market.

3.4 – Using the marketing mix: Price

Marketing Mix. The marketing mix The marketing mix is also known as the 4Ps: Product Price Place Promotion.

Mobile Phone Repairs Center in London. About Us  Cellcrazy is a Smartphone and iPhone repairing company in London, UK. We provide mobile and tablet repair.

Company APPLE. Introduction Apple Inc. is an American multinational corporation that designs and sells consumer electronics,

Apple Inc. the modern legend.

Retailing Aim: How do retailers set themselves apart, even though they do not produce products? Do Now: Describe your favorite department store. Why.

SIKHATHELE PAKATI R145637W.

Analysing resources and capabilities

Mini business plan.

What this activity will show you

APPLE IPAD IN INDIA: WAS THERE A WAY OUT?

Pam Skittino Deerfield Public Library November 20, 2015

Introduction to Mobile Devices

Garmin Express Support Service Call for

3.4 – Using the marketing mix: Price

إدارة التسويق.

Launches the iPhone & Apple TV under new name Apple Inc.

Presentation transcript:

L2 Business Unit 2: Business Organisations D1

Assess whether a selected business meets its aims and objectives. Need to research Not just from the internet- newspapers Use references – not just url ATHERTON J S (2009) Learning and Teaching; Cognitive theories of learning [On-line] UK: Available: Accessed: 26 May 2010 Gross, R. (2000) Psychology A new Introduction.P04. Hodder and Stoughton, 3 London.

Apple Private sector Computer manufacturer PLC Aims: Useable – developed the “desktop metaphor” Aim: Reliable – rarely crash Aim: Unique – stylish Had been in trouble in 90’s Launched iMac Diversified = Also retailer Core Departments = Marketing + R & D = identifying and meeting customer needs 4 P’s = The marketing mix Product, Price, Promotion Place

Research and Development 1 Aim 1 Usable Product Knew customers = Professional and design conscious Customers moving from Desktop to portable devices. Rise in MP3 use, Phones Cameras etc Wanted to combine all things in iPhone (R&D) iPad now iPad Mini

Research and development 2 Aim 2 Reliable Use 1 can use them all Mac’s very rarely crash extensively research and testing 90% of viruses aimed at Windows iPhone/iPad/iBook all interoperate

Marketing 1 Aim 3 Unique = Price Knew customers willing to pay a premium for: Exclusivity = iPhone on one network Style = Iconic looks Apps = “war” between Sony and Phillips. Anyone can develop – only they sell

Marketing 2 Promotion Press releases Built up hype Exclusivity Specialist staff Apps only from apple store

Marketing 3 Place and Promotion Availability At first only contract through O2 Premium prices on launch (2 year contracts etc)

Deadline Monday the 19th of November. Upload to Moodle No excuses.