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ESSENTIS ® SCIENTIFICAND TECHNICAL TECHNICAL PRESENTATION PRESENTATION

GERARD GUEZ OSTEOPATH D. O. ACUPUNCTURIST NUTRITIONIST PARIS - BARCELONA INDEPENDENT INVENTOR Practicing since 1972, I have many times faced a lot of questions related to articular problems in general, and more particularly related to back pains which required solutions.Those problems, in constant increase, are in the majority due to the sitting position, our modern society ‘s position with television, cars, dinners and more especially with office working. Indeed, millions of years have been necessary to evolve from a quadrupedic to a bipedic position, but for the last fifty years, the sitting position has been mistreating our body and especially our backbone.

GERARD GUEZ OSTEOPATH D. O. ACUPUNCTURIST NUTRITIONIST PARIS - BARCELONA INDEPENDENT INVENTOR In consequence it is necessary to compensate and to fix up those problems by a NOCTURNAL RECOVERY for which required conditions are environment, bedding and a REALLY GOOD PILLOW. So, after five years of research I developped an INNOVATIVE CONCEPT of pillow. Innovative due to its STRUCTURAL originality and thanks to the high quality of the MATERIAL employed, which means memory foam meeting the Oeko-Tex Standard 100, first class certification. The ESSENTIS flo pillow is innovative in that it can be used for both back and side sleeping position.

ESSENTIS ® PILLOW DESCRIPTION 1. DEEP NICHE FOR THE HEAD 2. LARGE CUT-OUT 3. EAR ORIFICE 4. GUTTER

BUT TO UNDERSTAND THE NECESSITY TO ASSOCIATE SUCH A PILLOW WITH A HIGH QUALITY BED MATTRESS IT IS ESSENTIAL TO EXPLAIN …

THAT AT BIRTH… WE ONLY HAVE ONE VERTEBRAE CURVATURE VERTEBRAE CURVATURE

…THEN, THE POSITIONING OF THE HEAD IS DECISIVE FOR THE DEVELOPMENT OF THE BACKBONE AND PRIMARILY FOR THE CERVICAL VERTEBRAE

THEN THE CHILD CAN WALK THEN THE CHILD CAN WALK AND IT ENABLES THE DEFINITIVE FORMATION OF THE BACKBONE

WAKING UP BEDTIME SO… BETWEEN WAKING UP AND BEDTIME WE LOSE FROM 0.5 UP TO 2 CM DURING THE DAY BAD POSITIONS + ATMOSPHERIC PRESSURE (GRAVITY) = BACKBONE COMPRESSION

AND WHY DO WE LOSE THOSE CENTIMETERS DURING THE DAY? BECAUSE OUR BODY IS MOSTLY COMPOSED OF WATER : - 75 % FOR A BABY - 70 % FOR A CHILD - 60 % FOR AN ADULT - 55 % FOR AN OLD PERSON

A GOOD PHYSICAL RECOVERY IS DUE TO THE IMPORTANT ROLE OF THE DYNAMIC OF THE VERTEBRAE CURVATURES ‘S VARIATION BASED ON A 24 HOURS CYCLE = R = R=RECOVERY

WHAT ENABLES VERTEBRAL RECOVERY? CASE N° 1. CERVICAL VERTEBRAE STRETCHING = FREEDOM OF MOVEMENT AND VERTEBRAL RECOVERY CASE N° 2. CERVICAL HYPERLORDOSIS CONTAINMENT NO POSSIBLE VERTEBRAL RECOVERY

So, thanks to the original and complementary nature of this pillow structure ‘s 4 elements, we have: SLEEPING ON THE BACK: THE DEEP NICHE FOR THE HEAD, WHICH HEIGHTEN SLIGHTLY AND PREVENT THE HEAD FROM TOSSING, HELPS TO RELAX AND TO GET THE MUSCULAR BALANCE. THE GUTTER ENSURES A LINK BETWEEN HEAD AND NECK. THE LARGE CUT-OUT KEEPS CERVICAL VERTEBRAE FREE OF MOVEMENT WHICH DISMINISH THE HYPER-LORDOSIS BY STRETCHING THE NECK AND BACKBONE’S MUSCLES TENSED DURING THE DAY. BY THIS WAY, THE PRINCIPLE OF CURVATURES COMPENSATION FROM ONE TO ANOTHER WOULD RESULT IN THE BACKBONE LENGTHENING. IN CONSEQUENCE THE CERVICAL VERTEBRAE MUST BE FREE OF MOVEMENT TO OBTAIN A VERTEBRAL REC

So, thanks to the original and complementary nature of this pillow structure ‘s 4 elements, we have: SLEEPING ON THE SIDE: THE SAME CUT-OUT IS DESIGNED TO PUT THE SHOULDER WHICH PHYSIOLOGICALLY WILL RIDE UP IN THIS POSITION. SLEEPING ON THE SIDE, ALSO CALLED THE FŒTAL POSITION, ENABLES THE STRETCHING OF THE BACK ‘S MUSCLES. THE EAR ORIFICE PREVENTS FROM INNER EAR COMPRESSION AND HELPS MAINTAIN BALANCE SO THE ESSENTIS® PILLOW HELPS TO RECOVER A NORMAL VERTEBRAL FUNCTION!

AND TO STRETCH THOSE CURVATURES DURING THE NIGHT YOU CAN USE THE ESSENTIS ® PILLOW WHICH RELAXES TENSION OF THE NECK AND THE WHOLE BACK.

THE ORIGINAL STRUCTURE OF THE ESSENTIS ® PILLOW, RESPECTS THE HUMAN BODY ANATOMY AND PHYSIOLOGY, AND RELAXES TENSION ENABLING A BETTER SLEEP AND RECOVERY QUALITY.

A COMPLEMENTARY USE OF A SPECIFIC MEMORY FOAM BED MATRESS WITH THE ESSENTIS® PILLOW IS A GUARANTEE OF BALANCE, REST AND HEALTH GENERALCONCEPT

INTERZUM COLOGNE 2005/2206 I N N O V A T I O N A W A R D