CARREFOUR PLANET- BOOKLITE DISPLAY PROJECT 1.Areas Identified for improvement 4. Examples of best practice used: Develop a new permanent display adapted the customer needs. Get second placements and increase visibility Put blister 2032 with Booklite 2. Action plan to build capability: 3. Investment & Resources: Better…Faster…More Consistently… Objetive: increase Booklite sales and visibility in Carrefour Planet. Due to the new Library fixture in Carrefour Planet, we were loosing visibility because of the dificulty to execute second placements (displays). Display cost. 53 stores- 48 Carrefour Planet 1 display by store (some of them have 2) Increase Booklite stocks in the stores Roll out:This idea has been used in other customers as Media Mart, Worten, Auchan. NB: Confidential for internal use only

Better…Faster…More Consistently… CARREFOUR PLANET- BOOKLITE DISPLAY PROJECT + 20,1% + 40,7% Period: May’12 – Jan’13 Period: May’12 – Sept’12 * Sales evolution: - Hypers with display: + 57,3% - Hypers without: + 0,8% Sales evolution: - Hypers with display: + 57,3% - Hypers without: + 0,8% Sales evolution: - Hypers with display: + 81,6% - Hypers without display:+ 17,9% Sales evolution: - Hypers with display: + 81,6% - Hypers without display:+ 17,9% * Period without Christmas campaign NB: Confidential for internal use only

CARREFOUR PLANET- BOOKLITE DISPLAY PROJECT & ROLL OUT IN OTHER CUSTOMERS SATURN MEDIAMARKT

SATURN MEDIAMARKT ALCAMPO CARREFOUR PLANET- BOOKLITE DISPLAY PROJECT & ROLL OUT IN OTHER CUSTOMERS