THE LONDON IP SUMMIT 2014 UTILIZING LICENSING TO ACHIEVE SUPERIOR RETURNS AND SUSTAIN COMPETITIVE MARKET ADVANTAGE ANNE BASHIR, TRADE MARK ATTORNEY DATE:

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Presentation transcript:

THE LONDON IP SUMMIT 2014 UTILIZING LICENSING TO ACHIEVE SUPERIOR RETURNS AND SUSTAIN COMPETITIVE MARKET ADVANTAGE ANNE BASHIR, TRADE MARK ATTORNEY DATE: TUESDAY, 14 OCTOBER 2014 LOCATION: LONDON STOCK EXCHANGE

UTILIZING LICENSING TO ACHIEVE SUPERIOR RETURNS AND SUSTAIN COMPETITIVE MARKET ADVANTAGE Why Licence? Considerations? Pitfalls? Any Questions?

WHY LICENCE? SELL, KEEP OR LICENCE?

CONSIDERATIONS? Nature of Licences Licensing Opportunities Jurisdictional Issues

NATURE OF LICENCES

ANY QUESTIONS LICENSING OPPORTUNITIES

JURISDICTIONAL ISSUES

PITFALLS Best Endeavours Competition Law Housekeeping

BEST ENDEAVOURS

ANY QUESTIONS COMPETITION LAW

HOUSEKEEPING

ANY QUESTIONS? Anne Bashir, Trade Mark Attorney

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