Social Media Marketing: From Mystery to Mastery Tweet and Connect Presented by Linnea Blair Advisors On Target June 16, 2011.

Slides:

Advertisements

Similar presentations

Establishing Your Social Media Presence SocialMediaLeaps.com.

Advertisements

Connecting with BGS through Social Media Support for this Webinar Provided By: Beta Gamma Sigma Webinar Series.

Promoting Your Business Through Twitter ©2009, All rights reserved Fox Coaching Associates.

SOCIAL MEDIA & PHYSICAL ACTIVITY PROMOTION: MAKING THE CONNECTIONS Presented by: Sandra De Freitas

June 2, Introductions Meet the NJ State Library Marketing Team.

 Met with my groups face to face, presented a topic and had open time for questions  ed the information once a week to Moms that attended the.

How to make the most of your website: It’s one of your best marketing, branding, awareness tools.

A Beginner’s Guide to Social Media Nevada State Board of Nursing September 18-20, 2013 Las Vegas, Nevada.

NHnetWORKS December 14,  Facebook is a global Social Networking website that is operated and privately owned by Facebook, Inc.  Users can add.

1 Working with Social Media in Research Settings Victoria Wade Careers Consultant.

Twitter The Basics. What is Twitter? Tweets are: 140 characters or less Quick to follow and view updates Used to share links, photos, videos, music,hot.

TWITTER BASICS GATEHOUSE NEWS & INTERACTIVE DIVISION.

Social Media Why use it and how do we get started strategically?

Using LinkedIn. LinkedIn At A Glance LinkedIn is a social network aimed toward professionals More than 50 million users Usually seen as an online version.

Day 1 SOCIAL MEDIA CERTIFICATE SERIES DAY 4 - LINKEDIN.

Secrets of Making LinkedIn Productive & Profitable Kate Buck Jr KBJOnline, Social Media Management Slides: KBJOnline.com/WonderWomen.

7. Marketing Tools: Web 2.0.  S econd generation of web technology, services, and tools  Communication, creativity, collaboration, and information sharing.

WHAT IS SOCIAL MEDIA SAYING ABOUT YOU? MAKE IT WORK FOR YOUR CAREER SARA MEANEY PARTNER, VICE PRESIDENT COMET BRANDING – HANSON DODGE CREATIVE.

Social Media Friend or foe?

Web 2.0: Concepts and Applications 5 Connecting People.

Web 2.0: Concepts and Applications 5 Connecting People.

GREAT RIVERS Great Innovations TWENTY FIFTEEN GREAT RIVERS Great Innovations TWENTY FIFTEEN Measuring the Message Laura Gainor – Executive Director, United.

Marketing Communications Services Hayward, WI.

Social Media Marketing: From Mystery to Mastery Part 1 Presented by Linnea Blair Advisors On Target May 26, 2011.

Social Media Motion: How to Get Started & Keep Going With Facebook, Twitter & More Presented by Eli Lilly and Company Hosted by Rob Robinson McNeely Pigott.

+ Beginning Blogging by Six Sisters’ Stuff. + Just start! What do you want to blog about? What are you an expert in? What makes you unique? What are you.

7 Facebook Changes You Need to Care About Presented by Linnea Blair Advisors On Target March 15, 2011.

Presented by Karen Porter UM School of Business Administration & ImpactOnlineMarketing.com Google + and Twitter for Biz ImpactOnlineMarketing.com.

Creating an Online Professional Presence Using Social Media.

7. Marketing Tools: Web 2.0.  S econd generation of web technology, services, and tools  Communication, creativity, collaboration, and information sharing.

Marketing Your Business Through Social Media. FSC Interactive Online and Interactive Marketing Agency located in New Orleans, La. Specialize in Social.

TEACHERS AND Adapted from Mary Harriet Talbut. So What is it?  Micro-blogging Platform  140 character limit in each tweet  Originally started as a.

Understanding & Leveraging Social Media. Social Network Noun A social network focuses on building online communities of people who share interests and.

Online Marketing & Social Media for Voluntary Organisations Mike Hughes Microsoft Ireland

Knowing Your Facebook From Your Flickr Dan O’ Neill – -

Gaining Insight into New Markets: How to use Social Media for Market Research ProductCamp Ottawa November 2 nd 2013.

Marketing Yourself Using Social Media Mandy Gross Communications Services Manager.

7C02BE0C The 10 Commandments for Twitter Explosion.

Social Media By Amanda Carter & Nicholle Hinkle.

Social Media Getting Social in a Digital World. (And, why it matters to your business!)

Hawaii Clean Energy Initiative Online Presence. Social Media Best Practices Leverage Networks Generate “noise” Influence Search Expand Reach.

Social Media Marketing Success Strategy 6 Part Process By:Lauren McMullen - Your Social Media Marketing VA.

Social Media Primer. Social Media is Great For: Building awareness and attracting new business Fostering community Providing helpful content and information.

Blogging Webinar LEARN THE BENEFITS OF BLOGGING & HOW TO GET STARTED!

Welcome to the Social Media Boot Camp. Who is using social media?

Leveraging Twitter to Grow Your Business

This material has been prepared by First Trust Portfolios L.P. for educational and informational purposes. Nothing in this material is intended to supersede.

Twitter for Business 140 Character Advertising and Customer Engagement.

Intro to Growing Your Brand with Facebook and Twitter Tracy Gold Social Media Consultant

Digital Marketing For Small Business Today’s Topic: Social Media Marketing.

TWITTER 101 Presented Lingo Hashtags Profiles that stand out How to be “engaging” Best practices, including automation Promoting your.

Engaging the audience. Social Media is a Universe A way to talk with supporters and key stakeholders So, be a connector. Reciprocate. Empower your audience,

A Beginner’s Workshop on Twitter. A Real Estate Professional’s Guide to Communicating with Social Media By Lindsey Listanski.

Online communication channels Project: Efficient Managers for Efficient Natura2000 Network Created by EUROPARC Federation The production of this presentation.

It’s not just about what you had for breakfast!.  No other medium has the capability to send and receive information as widely and as quickly as Twitter.

Social Media—how really important is it? Creating a step-by-step plan for your business success. Facebook, YouTube, Twitter and LinkedIn Presented by All.

Twitter Part One – The Fundamentals. First things first… What is Twitter? Social networking platform Short messages – 140 characters maximum Relaxed,

Collaborating with The California Corporate College Leveraging Networks For Contract Education Success: Rhiannon Surrenda & Jon Wollenhaupt.

Maximizing LinkedIn Expand Your Network & Enhance Your Personal Brand Hi, I’m awesome.

‘Net’-working for Your Own Professional Development Helen Pownall University of Manchester 15 July 2010.

Part 2: Putting a Social Spin on your Business with.

A consistent social media presence is key to a good SEO strategy. Create engaging content that will encourage people to share. Encourage sharing on your.

13 Social Media and Networking. Introduction Social Media Types of Social Media Benefits and Challenges Measuring Social Media Performance.

INTRODUCTION TO SOCIAL MEDIA. MARKETING TOOL Global Networking 24/7 Building a Following Giving to Others Building Quality Relationships Online Sales.

Communications Sally Williams SI Taunton. Proposed Outline Websites – SIGBI – Members Pages Accounts Social Media – Facebook – Twitter Measure –

In the Classroom.

Anne Burbank 

Social Media Marketing: From Mystery to Mastery Part 1

LinkedIn Overview The Web marketing Guy.

Presentation transcript:

Social Media Marketing: From Mystery to Mastery Tweet and Connect Presented by Linnea Blair Advisors On Target June 16, 2011

During this class you will: Set-Up with a Twitter Profile and start growing your list Tweet your Message – learn to create interest with interesting mini messages that people notice Social Media Connections – Connect your social media accounts to leverage your time & expand your visibility Get the most from Networking with Social Media online and offline

Twitter Features Short 140 character status updates can generate quick interest Post from Smart Phone/Website or Twitter client Link feature to Facebook Page, LinkedIn Profile or blog can expand your social media reach

Twitter Profile Sign up for a Twitter Account Choose a name (15 characters) Add Photo or Avatar (100x100 px) Add Website URL Add Description – 160 characters, use key words Choose a background (later add custom background)

Set up Auto posting Sign up for a Twitterfeed account Connect Blog to Twitter via your Twitterfeed account (if you have a blog) Add your Twitter handle to your LinkedIn profile Consider Linking Twitter and Facebook (beware of too much circular posting)

Link Your Social Media Facebook Page Wall Linked In Status Twitter Feed Blog Post Make it easy – one post goes to more than one place Be careful that you don’t create lots of duplicates with too many linkages!

Building Your Twitter Network Search and Follow: People you know Interesting people in your city Interesting people in your niches People who could be referral partners

Twitter Actions Follow relevant people Connect on common topics #Hashtags, Lists, Trends RT - Retweets DM - Direct - Replies

What to post on Twitter Broadcast interesting items to your network – social or business Post links to articles, blogs, videos or photos Entice people to buy, act or sign up for something Share insights and observations Share relevant things you are doing that demonstrate your expertise

How to post on Twitter Direct Post on Twitter Post from Twitter Client like Hootsuite Post from another site via “tweet” button to share an article etc. Auto-Post from LinkedIn via Status update

Wording and Links Remember – only 140 characters! Use a link shortener like bit.ly to shorten too long or messy links (and track them!) Pay attention to first words of post to engage readers Edit wording on “shares” from other sites

Networking and Connecting on LinkedIn, Facebook & Twitter Review Social Media Mind Map Visit sites regularly View Newsfeed and Interact with people – prioritize customers, referral partners, potential clients & referral partners Look for opportunities to grow network

Leverage Social Media to: Promote your business Network with clients and referral partners Increase Professional Credibility Expand Your Web Presence Drive traffic to your website Build Brand Awareness Generate Leads!

Homework Set up Twitter and complete profile Set up blog to autopost (if applicable) using Twitterfeed Finish up any Homework from LinkedIn and Facebook sessions Start to work your networking plan – use Social Media Mind map as a guide

Connect with us online We share information that we discover to help you market your business online as well as other information that is relevant to running a successful business Connect on LinkedIn Follow on Twitter “Like” the Advisors On Target Facebook Page!

Contact me for more information about managing your online success ! Advisors On Target Business Coaching & Marketing Consulting Linnea Blair Office: Web: AdvisorsOnTarget.comAdvisorsOnTarget.com Twitter: AdvisorOnTargetAdvisorOnTarget Facebook: facebook.com/AdvisorsOnTargetfacebook.com/AdvisorsOnTarget LinkedIn: linkedin.com/in/linneablairlinkedin.com/in/linneablair