Technology 2009 David Dickey Dick McTague Mike Podraza.

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Presentation transcript:

Technology 2009 David Dickey Dick McTague Mike Podraza

Agenda Top 10 New Technology Items Specialty / Vertical Websites and Strategy Peak Performance Update Marketlinx Update

Multi-Picture Download Send up to 15 pictures Automatically sizes Drag and drop re-order Local install Nate / Jack / Tom / Judy

Website Picture Viewer

Auction Office Websites Calendar functionality Featured properties Auctions by date Traditional by price Realtime manages

New Property Codes

Record Web Traffic Office website form

New Intranet

Info USA Augment Confidentials Discount Specific

KC Computer Room More Bandwidth More Traffic Intrusion Detection Multiple SMTP servers Disaster Recovery

Monthly Webinars Specific Topics Nate / Jack Easy to attend Small time investment

Auctionservices.com Bi - Directional Pumps to Auctionservices Pumps back to us Push out to sites

Vertical Marketing - Intranet We already do it Listing power Never lose Targeted Marketing Specialty Websites Latest content will “live” on the intranet

Vertical Marketing - Intranet Practice leader driven discussion boards marketing collateral virtual postcards listing presentations listing maps buyers lists case studies success stories Each vertical will have specific content

Specialty Sites – 3 Goals Each vertical will have its own site 1.New Look and Feel 2.Highly SEO Optimized 3.Easy to populate

Specialty Sites – Look & Feel Premier Properties Link 1.Search a category 2.Featured Properties 3.Find an office

Specialty Sites - SEO Traffic driven based on keywords URL formation Static v. Dynamic pages Index actual properties Let’s try it live with google

Specialty Sites - Population How to get your property on the site No confusing rules Future: Property code based Example:

Contacts in Peak Notes field United Country Fields Population Searching Your fields

Marketing w/ Peak Virtual Postcards Mailing Labels Blast Printed Letter Postcard Program Catalogs Document Center

Property Tracker Powerful & Automatic Self Service Sign up Agent Sign up Searches Monitoring tools

Fixed in ‘08 Contact fields broken out Security features Website search bar issues

List in ‘09 Contact duplication Listing entry on Peak Performance Bulk assigning of contacts Listings advertising / showing data functionality

Marketlinx Marketlinx update New features Promotion Prospect Check

Peak Performance Q1/09 1.Enhanced Lead & Contact Data 2.ProspectCheck: Lead Qualifier 3.Special offer: Client Marketing Plans

Enhanced Lead & Contact Data Important lead data now syncs directly into the contact record (not stuffed into notes) New lead and contact fields are completely indexed and searchable – i.e. find all your “A” leads looking in a particular price range Associate properties with contacts, either currently owned or properties of interest Add unlimited family members and key relationships to a contact record Create your own custom fields to track anything you want – everything is indexed and searchable.

ProspectCheck Lead Qualification Efficiently target your best time and energy on your best leads. Name + Address + 1 Click and you can learn: –Real Estate Owned –Estimated value + current real equity –Estimated current income –NOD or currently in foreclosure? –Credit worthiness?

FREE: Client Marketing Plans Marketing campaigns to help automate follow-up communications + remind you when it’s time to take action. Coupled with Peak Performance Enhancements and ProspectCheck, a winning combination! Starting March 1 st – try CMP free for 90 days