Presentation by: Bill Lage, Marketing Technology Manager RE/MAX North Central October 20, :00am – 10:30am

Bill Lage ext These slides are available at

1. What is an Autoresponder? 2. Why should I use one? 3. RE/MAX LeadStreet Drip campaigns 4. Questions and Answers

First thing first! If you are going to spend time, money and effort to get traffic (potential leads) to your website, you need to do what you can to capture their information. (who they are and how to contact them) The best way is to ask them for their name and address. THIS IS EXTEMELY IMPORTANT TO DO ON EVERY WEBSITE YOU OWN!

Once you get them to give you their name and then follow up. This opens the door to creating a relationship with them. them right away with a thank you for signing up and more ways to contact you. Or better yet…AUTOMATE THIS!

Some Autoresponder providers 1. Aweber (aweber.com) 2. Constant Contact (constantcontact.com) 3. Exact Target (exacttarget.com)

After I get their name and address, now what? 1. Contact them via . Ask them to ask any questions they may have and work with you directly. 2. Add them to your LeadStreet and place them on a drip campaign.

1. What is an Autoresponder? 2. Why should I use one? 3. RE/MAX LeadStreet Drip campaigns 4. Questions and Answers

Bill Lage ext These slides are available at