I OWA C OMMUNITY T RANSFORMATION G RANT : C OMMUNITY - BASED S TRATEGIES FOR A H EALTHIER I OWA.

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Presentation transcript:

I OWA C OMMUNITY T RANSFORMATION G RANT : C OMMUNITY - BASED S TRATEGIES FOR A H EALTHIER I OWA

N ATIONAL CTG S TRATEGIC D IRECTIONS  Tobacco Free Living (Required)  Active Living and Healthy Eating (Required)  Increased Use of High Impact Quality Clinical Prevention Services (Required)  Social and Emotional Wellness  Healthy and Safe Physical Environments

I OWA CTG G OAL Improve statewide awareness for clinical prevention screenings and healthy lifestyle behaviors through consistent messaging in public health, primary health care, business, and community settings; and to create community-based strategies for systems and environmental changes in a 26 county subgroup to improve access for healthy opportunities.

I OWA CTG P ROGRAMMATIC M ODEL Targeted Interventions 26 County Community Referral Dental Project Increase Statewide Awareness & Consistent Messaging i-messaging Live Healthy Iowa Complementary Health Provider Messaging Supporting Statewide Systems- Level Changes

S TRATEGIC D IRECTION II: A CTIVE L IVING AND H EALTHY E ATING Healthy Eating in Worksites Increase the number of worksites providing healthy food and beverage options through procurement practices or healthy meetings policies.

S TRATEGIC D IRECTION II: A CTIVE L IVING AND H EALTHY E ATING Healthy Eating in Communities Increase the number of community locations with improved availability of healthy food and beverage options.

S TRATEGIC D IRECTION II: A CTIVE L IVING AND H EALTHY E ATING State-level Objectives  Increase the number of school districts and child care centers with healthy food procurement practices.  Increase the number of Iowa counties covered under a comprehensive food systems plan.  Increase the number of public places to include state buildings, rest areas, and state parks that decrease the proportion of sugar-sweetened beverages offered and increase the number of healthy food options using the NEMS-V criteria.

W HAT DO W E M EAN BY S YSTEMS & ENVIRONMENTAL C HANGE ?

S OCIO - ECOLOGICAL M ODEL

M AXIMIZED I MPACT Individual Interpersonal Organizational Community Systems & Environmental Change Increasing individual effort Increasing impact & reach Adaptation of the CDC Health Impact Pyramid with the Socio-Ecological Model

G ROUP A CTIVITY Putting it into practice…