COST SAVINGS THROUGH MAILPIECE DESIGN Name ALG 1.5 Darwill 15 Graftek/Brown 8 Debbie D’Alessandro ALG Worldwide Logistics S Suburban PCC Industry Co-Chair

Objectives: Avoid the common mistakes that increase postage Letters, Flats, and Self-Mailers Learn additional ways to save money on mailings

COMMON LETTER MISTAKES: NONMACHINABLE CHARACTERISTICS ASPECT RATIO: must be between 1.3 and 2.5 If a piece is 5”x8”, with the address parallel to the short edge, then the aspect ratio is 5/8 or .625 and is non-machineable. If the address is parallel to the long edge, the aspect ratio is 8/5, or 1.6. Square pieces have an aspect ration of 1, and are non machinable

COMMON LETTER MISTAKES: NONMACHINABLE CHARACTERISTICS Mail pieces over 4-1/4 inches high, or 6 inches long Must be at least .009 inches THICK

COMMON LETTER MISTAKES: NONMACHINABLE CHARACTERISTICS Pieces polywrapped, or with clasps, string, or not made of paper Pieces that contain odd-shaped contents Pieces that are too rigid

AUTOMATION LETTERS Must be flexible CD’s or OK as long as they are secured so as not to move more than ½” in any direction. Do not enclose in jewel case or inflexible protective sleeve Height must be at least 5.5” high Length between 7.25 and 9.75 See DMM 201.3.4 for more information

AUTOMATION LETTERS Additonal Considerations: Paper Stock Opacity Dark Fibers Print Contrast ** For First Class mail, pay attention to weight!!

AUTOMATION FLATS Flexibility: must pass tests in DMM 201.4.3 Uniform Thickness Rectangular Deflection: Need to pass Droop test in DMM 201.4.6 Size

AUTOMATION FLATS Addressing Requirements

AUTOMATION FLATS Addressing Requirements

Booklets & Self-Mailers Construction dictates the number and size of tabs No perforated tabs 2 or 3 based on mailpiece design Up to 1 oz., 1” tab Over 1 oz., 1.5” tab

Booklets & Self-Mailers On tri-fold, mailing panel cannot be on final fold Paper weight Up to 1 oz, 70# book Over 1 oz, 80# book Folding Maximum panels: 12 Final fold MUST be on bottom or lead edge

Booklets & Self-Mailers Horizontal fold No closer than 1” to trail edge Vertical fold No closer than 1” to bottom edge 1.5” min flap 5” min flap Die-cut Flaps On non-addressed side only Extend from top 1.5” minimum Extend from lead edge 5” minimum Additional closure configurations are allowed Glue or tabs? Which is the required option for your mailpiece?

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Booklets Verify your mailpiece meets the current standards! Contact an MDA

Contact an MDA Call 1-855-593-6093 or Send an email to MDA@usps.gov Verify your mailpiece meets the current standards! Call 1-855-593-6093 or Send an email to MDA@usps.gov Monday through Friday 7:00AM - 5:00PM Central Time Webinars to ask questions or provide feedback about the new MDA help process: Webinar Dates: Monday through Friday, August 18, 2014, through September 18, 2014 Time: 1 p.m. to 2 p.m. Eastern Time Meeting Number: 740 139 426 Log On:   https://uspsmeetings.webex.com/uspsmeetings/j.php?J=740139426

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GAUGES

2014 USPS Promotions Emerging Technology Promotion August 1 – September 30, 2014 Incorporate Near Field Communication or AR into your mailpiece Color Print In First-Class Mail Transactions Promotion August 1 – December 31, 2014 Connect with your customers using color print marketing and consumer messaging in your bills, statements, and invoices. Mail Drives Mobile Commerce Promotion November 1 – December 31, 2014 Mail that includes a mobile barcode or print/mobile technology that can be scanned by a mobile device and gives them an easy way to purchase a product via a mobile-optimized website

Where to get help MailPiece Design Analyst PE.USPS.COM RIBBS.USPS.GOV Call 1-855-593-6093 or send an email to MDA@usps.gov PE.USPS.COM RIBBS.USPS.GOV Notice 123/Rate Calculator Local Postal Customer Council’s (PCC’s)

Alternative Production Options Digital Print Smart Inserting/Selective binding Three “C’s” of mailing Co-palletization Commingle Co-mailing

Full Service IMB Discounts $0.001 per piece for Standard mail $0.003 per piece for First Class mail Permit fee waived at 90% full service compliance WHERE TO GET HELP: PE.USPS.COM Printer and/or Mail House Local PCC’s Unique numbering for all mail pieces, trays, and pallets Electronic Documentation