Smart Farming: Manage Our Resources! Presented by: Abdul Rahman Abid Anas Ragab Joanna Krason Elisabeth Erbes

What is Smart Farming? Agriculture monitoring system Measure soil moisture content Measure nitrogen content in the soil Ccontrol the irrigation system  Cost optimization, Intervention of humen, more productivity 1

Systematic Design Computer Farmhouse Receiver and battery system 20 acre Zones Multi-hop Smart Antennas Moisture and nitrogen sensors 2

Smart Farming is important 3

Region ( m ) Africa Asia Latin America Europe North America Per caput water availability per region Source: The world’s water. Assessing the resource. Keynote paper at the ICWE, Dublin, Ireland Trend of water availability since 1950

Region ( m ) Africa Asia Latin America Europe North America Per caput water availability per region Source: The world’s water. Assessing the resource. Keynote paper at the ICWE, Dublin, Ireland Trend of water availability since 1950

Increasing competition for water Limited financing Independent machines Big machines Unpredictable Better organization of water Increase agriculture productivity Automatic and remote control Networked smart machine User and environment friendly Predictable Today Our motives Goal 5

Market 6

Moisture sensor 6

Market Moisture sensor Nitrogen sensor 6

Market Target Moisture sensor Nitrogen sensor 6

Where to start? Pakistan Agriculture is a main source of national income Big market Cheap shipment prices from China No language problems 7

Financial strategy Suppliers Yuyao Zhaohua Electric Appliance Factory Okystar Technology Co., Ltd. Shenzhen Geree Electronics Company Limited WTW Wissenschaftlich-Technische Werkstätten GmbH 8

Partners Ministry of Agriculture, Government of Pakistan  Mr. Muhammad Tauqeer Hussain Agriculture Development Bank in Pakistan  Asian Society of Agricultural Economists (ASAE) 9 Financial strategy

Protection Registration the trademark:Intellectual Property Organization of Pakistan (IPO) Application patent: Intellectual Property Organization of Pakistan (IPO) 10

StrenghtsWeaknesses Useful / practical application Easy to use Database Remote control For commercial and private use Software can be updated Environment conservation Patent protected against unfair competition Battery based First trail No experience in business OpportunitiesThreats Big market Searching for new markets development of existing Expansion Low consumer awareness Low cash flow  high risk SWOT analysis 11

Gantt diagram

Worry Free Tomorrow 12

Acknowledgements Thanks to: Erasmus lifelong learning program University of Genova Camera di commercio Genova All professors of the summer school

Cost Soil moisture sensor (1-5) € Soil nitrogen sensor Chips 1 € Receiver and battery (50-100)€ Patent 32 € Trademark 13 € Transportati on 100 € Store (30-100) Labours 100 €